SumUp

SumUp: payment and management solutions for small businesses

SumUp is a company founded in 2012 by a small team with the goal of making it easier for small merchants to accept payments. Today, more than 4 million businesses use its services to accept payments. The company presents itself as an alternative for businesses that, due to their size, fall outside the offerings of traditional banks and providers: according to its own description, it serves businesses up to ten times smaller than those typically targeted by those entities.

Products for accepting payments

The catalog includes card readers for on-the-go payments, such as Solo Card Reader and Plus Card Reader, as well as point-of-sale terminals (SumUp POS and POS Lite). It also offers remote payment solutions: invoices, payment links, QR codes, and gift cards. For financial management, it offers SumUp Wealth and a business account that allows instant transfers and access to funds the next day, even on weekends and holidays.

Loyalty and marketing tools

SumUp Connect is a loyalty platform that integrates automated SMS messaging (AutoPilot) and AI-enhanced messages to create promotions. The rewards program allows customers to earn points per purchase. The Fivestars by SumUp app offers customers 0.5% cashback and the ability to discover businesses and access discounts from their phone.

Apps and mobile management

The SumUp Business app lets you take payments, track sales, manage money, and set up promotions from your phone. It includes reports and analytics to spot trends. The company also enables contactless payments directly from a phone via Tap to Pay.

Types of businesses it serves

SumUp targets its tools at sectors such as food and beverage (coffee shops, tea, bakery, fast casual, juice and smoothie), retail (beauty, boutiques, hobby and toy, home goods, pet, sporting goods, wine and spirits, vape and tobacco), and services (auto shop, barber shop, nail salon, salon/spa, tattoo shop).

Pricing and terms

The published information indicates a monthly cost starting at $0/month and an in-person payment fee of 2.6% + 10¢. The company states that it does not apply contracts or hidden fees. Shipping is free within 4-5 business days and there is a 30-day money-back guarantee.

Customer support and security

SumUp has its own customer support team available Monday through Friday, from 9:00 to 19:00, in several languages. The company declares that it is fully regulated and complies with applicable regulations. Its card readers are certified by regulatory bodies to process payments with high security standards. SumUp Inc. is registered as a Payment Facilitator of Fifth Third Bank, an Ohio corporation, and banking services are provided by Airwallex.

Presence and ratings

The company operates in multiple countries across Europe, America, and Oceania. On software platforms such as G2, Capterra, GetApp, and Software Advice, SumUp appears with a rating of 4.6.

Location and contact

1209 Orange Street Wilmington DE 19801-0801