Victorinox

Victorinox, maker of the original Swiss Army Knife since 1884

Victorinox is a company founded in 1884 that presents itself as the creator of the original Swiss Army Knife. Its activity focuses on the design and manufacture of knives and tools, and its catalog has expanded into other product categories. The company maintains an official online store where it brings together all its available items.

Product categories

Victorinox's offering is organized into several main lines:

• Swiss Army Knives and multi-tools.
• Cutlery, with various types of kitchen knives.
• Watches.
• Luggage and travel gear, in different formats depending on use.
• Fragrances.

The company also offers product personalization services and a Zodiac Collection, presented as a proposal inspired by astrology with reliable functionality.

Design and brand values

Victorinox defines its design approach around three criteria: functionality, quality, and precision. The company declares clearly defined brand principles and maintains a line of action on sustainability, although the site does not detail specific measures.

Corporate and support information

Victorinox's website includes sections dedicated to the company's history, its design approach, quality and materials, and the manufacturing process. It also publishes information about careers, press, own stores, country representatives, partnerships, and community. For customer service, it offers a store finder, frequently asked questions, product support, authorized repair centers, and details about its warranties. Online order management, returns, and user account are handled through the My Victorinox platform.

Knives for commercial use and corporate markets

In addition to the catalog aimed at end consumers, Victorinox has a line of commercial knives and serves the corporate market. The company maintains specific sections on product safety and brand protection.