QuickBooks

QuickBooks, cloud accounting software for businesses

QuickBooks is a cloud-based accounting solution developed by Intuit, aimed at businesses of different sizes and industries. The platform integrates financial management, workflows, and various business tools into a single environment, and connects with bank accounts and external applications to automate accounting, invoicing, bill payment, payroll, and financial reporting.

According to information on its site, the company states it has more than 10 million business users worldwide and more than 8,400 customer reviews on Capterra, with an average rating of 4.3 out of 5. The company presents itself as a scalable solution, from a free basic plan to advanced enterprise solutions.

Automation and artificial intelligence

The platform incorporates Intuit Intelligence, a set of artificial intelligence tools that, according to the company, draws on more than 40 years of real financial outcomes and the patterns of 7 million businesses. These features help keep books continuously up to date, generate conversational cash flow forecasts based on live data, automate recurring tasks when it detects patterns, and draft multiple invoices for review, as well as send prioritized payment reminders for unpaid invoices with user approval.

The company notes that customers using these features get paid, on average, four days sooner and save 13 hours a month. It also cites data from its own surveys according to which 88% of customers say they save time, 90% gain better visibility into their business performance, 83% make decisions with more confidence thanks to connected data, and 80% believe the tool helps scale the business as it grows.

Accounting and financial management features

The system automatically sorts expenses to stay ready for tax time, keep books accurate, spot inconsistencies, and flag what needs attention using artificial intelligence. It also offers expense and bill tracking, invoice creation from handwritten notes, PDFs, photos, or forwarded emails, and simplified bill pay to get a clear picture of cash flow.

In sales and payments, QuickBooks lets you send invoices with immediate online payment, automate invoice sending, and use personalized tools to get paid faster. Inventory and order management keeps stock and sales in sync, lets you create purchase and sales orders, generate shipping labels, and see what's in stock, selling fast, and needs reordering. For project management, it includes cost tracking and forecasting, as well as industry-specific profitability insights to keep projects on time and on budget.

Sales tax calculation and filing are automated based on the product, location, and recipient, with a sales tax liability report and automated calculations to stay ready for filing.

Payroll, team, and financing

QuickBooks includes payroll and team management solutions that sync with accounting records. It lets you set a payroll schedule, run automatic payroll for salaried employees with direct deposit, run full-service payroll and file taxes, create and share schedules, track time, and pay contractors. The AI-powered payroll tool proactively gathers time and attendance data to spot inconsistencies before processing wages. It also offers benefits such as 401(k) plans and workers' comp insurance, plus HR features for hiring, onboarding, and performance tracking.

On financing, the company offers the Intuit Business Credit Card, with no annual fee and 2% cash back, which syncs every purchase with QuickBooks. Cards are issued by WebBank. It also offers QuickBooks term loans and lines of credit, issued by WebBank, with a decision in minutes, and access to other financing options through partners. Intuit Financing Inc. acts as a licensed broker in states that require it, and the service is limited to commercial or business loans.

Integrations and ecosystem

The platform connects with more than 800 third-party applications to consolidate daily operations. Integrations mentioned include PayPal, Shopify, Square, and Mailchimp, which can be linked directly to the accounting dashboard to minimize manual data entry and keep sales, inventory, and marketing metrics updated.

QuickBooks also offers email and SMS marketing tools to target the right customers, optimize campaigns through testing and personalization, and a Customer Hub that centralizes customer data, notes, and history, with suggestions for following up on sales opportunities.

Plans and customer support

The company offers various plans, from a free basic option to advanced enterprise solutions, and allows upgrades to unlock features such as inventory management, job costing, and cash flow forecasting. The site indicated a promotion of 50% off QuickBooks for three months.

Sales hours are Monday to Friday, 5:00 AM to 6:00 PM (Pacific Time). The company offers a support page for help with signing in and other technical issues.