Urban Surfer

Urban Surfer: surf, skate and snow clothing and equipment since 1995

Urban Surfer is a British online store specialising in clothing and equipment for surf, skate, snowboard and urban lifestyle. The company started trading in 1995 with a physical store in Exeter (England) and, after quickly spotting the possibilities of e-commerce, became one of the first businesses in the sector to open an online store. It now operates exclusively online from County Durham, England, and claims to have shipped over a million orders worldwide.

Catalogue: over 90 surf, skate and snow brands

Urban Surfer's catalogue brings together more than 90 brands, including Superdry, Santa Cruz, Volcom, New Era, '47, Stance, Vans, Quiksilver, Roxy, Billabong, O'Neill, Oakley, Levi's, Puma, Skechers, Tommy Hilfiger, Calvin Klein, Ted Baker, Napapijri, Berghaus, Sorel, Reef, Havaianas, Heelys, DC Shoes, Etnies, Osiris, Feiyue, Barts, Saxx, Smartwool, SealSkinz, Icebreaker, Happy Socks, Fossil, Radley, Pit Viper, Bloc, Salty Crew, Thrasher, Tony Hawk, Pro-Tec, 187 Killer Pads, Independent, Krux, Bullet, Mini Logo, Slime Balls, Arbor, Birdhouse, D-Street, Blazer Pro, Gym King, HUF, Hype, Nuvola, Puccini, Rocket, Rookie, Animal, Banz, Bliz, Botaniq, Caterpillar, Eastpak, Fox, Head, Hey Dude, Polaroid and Urban Surfer as its own brand.

The range is organised into sections for men, women and kids, and includes garments such as hoodies, jackets, jeans and trousers, T-shirts, shirts, shorts, swimwear, underwear, socks and loungewear. Footwear includes boots, flip-flops, shoes and trainers, with UK sizes from 2 to 11. It also has bags and backpacks, duffle bags, luggage and travel items, wallets, belts, beanies, caps, gloves, scarves, sunglasses and watches.

Sports and outdoor activities

The sports section covers accessories and clothing for outdoor activities, skiing and snowboarding, with snow accessories, technical garments, baselayers, lenses and snow goggles and helmets. For surf and watersports it offers paddleboards, kayaks, accessories and specific clothing. In skate it includes protection, roller skates, scooters, skateboards, bearings, trucks, wheels and accessories. The store also sells sports team merchandise such as Atlanta Braves, Boston Red Sox, Detroit Tigers, LA Dodgers, Liverpool FC and New York Yankees.

Shipping, payments and customer rating

Urban Surfer offers free UK shipping on orders over £49 and same-day shipping for selected products. It accepts payment in three instalments with PayPal or Klarna and allows you to shop in euros, US dollars or pounds sterling. The company shows a customer rating of 4.7 out of 5 and maintains a new arrivals section, gift cards, loyalty points and a blog with buying guides for brands such as '47, Heelys, New Era, Saxx and ski goggles.

Origin and evolution

The company recalls its founding in Exeter as a space for local riders to shop and socialise. With the rise of online shopping, it moved its activity to the online channel and today operates solely from County Durham. Despite its growth, it maintains a focus on customer service and same-day shipping as part of its proposition.

Location and contact

Swallow House, Parsons Road, Washington, NE37 1EZ