The Fuel Store

The Fuel Store: fuel cards and fleet management for British businesses

The Fuel Store is a Birmingham-based company specialising in business fuel cards and fleet management solutions. Founded in 2016, it presents itself as one of the UK's most trusted independent fleet partners, with thousands of businesses served across the country. Its offering combines fuel cards, digital spend control tools and complementary services such as telematics, bulk AdBlue and carbon offsetting.

Fuel cards for different types of fleet

The card catalogue covers diverse needs depending on vehicle type and fuel. Available options include:

• The Fuel Store Card: 100% UK postcode coverage.
• UK Fuels Card: access to 86% of UK fuel stations.
• Prepaid Fuel Card: prepaid card with no credit check.
• Shell CRT Card: for heavy goods vehicles (HGVs), light commercial vehicles (LCVs) and coaches.
• Shell Fleet Card: fixed weekly prices for mixed fleets.
• The Esso Card: over 3,500 Esso, Shell and BP stations.
• fuelGenie: supermarket fuel card.
• Paua EV Charge Card: charge card for electric vehicles.

The company states that its cards and tools make it possible to control fuel spend, reduce waste and keep the fleet running. It also offers a free price review: the customer sends four weeks of fuel invoices and The Fuel Store compares what they are currently paying with its latest rates, also indicating whether the existing deal is already competitive.

Fleet services beyond fuel

Alongside the cards, the company offers services aimed at comprehensive fleet management:

• Bulk AdBlue: to comply with emissions regulations and keep vehicles on the road.
• Telematics: tracking and control tools, including FuelConnect.
• Vehicle Sourcing: vehicle sourcing service.
• Fleet insurance: flexible cover with competitive prices and options tailored to the business.
• FraudGuard: protection against card fraud.
• Carbon offsetting: options to offset emissions.
• Fuel Insights: digital data analysis product with artificial intelligence to monitor performance and reduce costs.

The company also mentions the Clean Air Partnership (CAP), launched in 2019, and partnerships with CHAS and Onsi in 2024.

Company evolution

The Fuel Store opened its first office at 3 Temple Row West in 2016 as a fuel card reseller. In 2017 it moved to Bank House, with space for 43 people, and in 2018 it launched the Advantage Card. In 2019 it received the Fleet Fuel Company of the Year award and launched the Clean Air Partnership. During 2020, in the midst of the pandemic, it launched FraudGuard and transformed its structure with new departments. In 2021 it refreshed its brand and launched the Esso Card, Telematics and its first digital product, Fuel Insights. In 2022 it expanded its customer portal, moved to the 14th floor to accommodate 100 people and launched the fuelGenie card and an energy brokerage service. In 2023 it added FuelConnect, the UK Fuels card and Vehicle Check. In 2024 it established partnerships with CHAS and Onsi, launched the Paua EV card and partnered with Shell to offer the Shell CRT and Shell Fleet cards. In 2025 it appointed Neil Radley as CEO and refreshed its corporate identity.

Customer service and reviews

The company has a customer service team available Monday to Friday, 9:00 to 17:00. Its website shows customer testimonials highlighting the speed of processing, card delivery within a week and the staff's help in choosing the right card and setting up the app. The Fuel Store states it has captured over 3,692 tonnes of CO2 and maintains a high rating on Trustpilot.

Location and contact

14th Floor, Bank House, 8 Cherry Street, Birmingham, B2 5AL · Phone: 0121 272 7780