Percent&Co

Percent&Co, real estate investment agency in Dubai

Percent&Co is a real estate agency based in Dubai focused on investment in the United Arab Emirates market. Its activity consists of developing real estate investment strategies and integrating each property into a long-term portfolio aimed at generating stable passive income and strengthening the client's capital. The firm presents itself as an international agency and investment club headquartered in Dubai with a focus on the MENA region.

The company states it has closed deals totalling 1.7 billion dollars and puts the average return of its clients at 15%. Regarding the market, it cites 142.3 billion dollars in real estate transactions in the UAE during 2024, an average price growth of 6-8% in the same year and an average annual increase of 12% per square metre in long-term rental yields.

Services for international investors

Percent&Co structures its offering into four main lines:

• Property selection from top-tier developers, with options of apartments, villas and townhouses tailored to the client's budget and with no hidden fees.
• Services for international clients, including opening a bank account, choosing the property and completing the purchase remotely, with clear communication and personal support at every stage.
• Rental yield and capital appreciation analysis, comparing areas, estimating rental income and projecting potential price growth.
• Legal support throughout the entire transaction: document review, contract management and verification of regulatory compliance.

Featured real estate developments

The site presents a selection of projects in Dubai, including Lyvia by Palace, by Emaar, in Dubai Creek Harbour, with 1 to 3 bedroom apartments and townhouses, 47 floors and expected handover in the third quarter of 2029; Soulever by BEYOND, two waterfront towers in Dubai Maritime City with views of the sea, the forest and Downtown Dubai, handover in the first quarter of 2029 and a 50/50 payment plan; Richmond Towers by Mira Developments, branded residences in Al Furjan, next to the metro, with a three-year post-handover payment plan and a 10% down payment, handover in the second quarter of 2029; Hyde Residences, apartments in Dubai Hills with high-level services and Accor amenities, 24 floors and handover in the first quarter of 2027; The Edit at d3, waterfront towers in d3 with designed residences and elevated gardens, handover in the second quarter of 2030; BREEZ by Danube, a 60-storey project with more than 40 resort-style amenities and 1,200 apartments, handover in the first quarter of 2029; and Chelsea Residences by DAMAC, with interiors designed by Gensler, a rooftop football pitch and more than 20 amenities, handover in the second quarter of 2029.

The catalogue shows starting prices per project, such as 1,035,260 dollars for Soulever by BEYOND, 220,285 dollars for Richmond Towers, 365,420 dollars for BREEZ by Danube, and breakdowns by number of bedrooms in each case.

Off-plan investment and documented cases

The agency dedicates a specific line to off-plan property investment, which it describes as one of the most profitable and accessible options in the Dubai market. It notes that it allows securing units in early construction phases with maximum discounts and exclusive conditions, with potential property value growth of 30-50% during construction, guaranteed rental income after handover, flexible developer payment plans and access to off-market deals.

The site includes three investment cases: the resale of apartments in Rixos, Dubai Islands, with a 41% annual return and income of 215,100 dollars; the resale of an entire floor in Emaar Beachfront, with a 30.64% annual return and 1,900,000 dollars in income; and a pre-launch investment in Mayson Elysee II, JVC, with a 35% annual return and 264,100 dollars in income.

Advantages of the Emirati market according to the agency

Percent&Co lists a series of incentives of the UAE market: the possibility of obtaining the long-term Golden Visa residence visa by investing in property from 2 million dirhams; the absence of taxes on rental income, capital gains and personal wealth; high rental yields, especially in the short-term and holiday rental segment; and flexible payment plans that spread the cost over the construction period.

Team and presence

The firm has a team of agents with stated experience of between 1 and 15 years in the Emirati real estate market, with working languages including English, Russian, Hindi, Malayalam, Urdu, Turkish, Chechen, Uzbek, Farsi, Arabic and Spanish. The company states it has accumulated more than 10 years of activity in the UAE real estate market and more than 500 closed deals. Its founder is Nikita Protsenko.

Percent&Co operates from its headquarters at Art of Living Mall, 2nd Floor, Al Barsha 2, Dubai, United Arab Emirates.

Location and contact

Art of Living Mall, 2nd Floor, Al Barsha 2, Dubai, UAE · Email: info@percentco.ae