Fidelity Life Assurance Company Limited

Fidelity Life, a New Zealand life insurer

Fidelity Life Assurance Company Limited is a locally owned New Zealand life insurer. The company presents itself as the country's largest locally owned life insurer and states that it has been protecting New Zealanders for 50 years, during which time it has paid more than NZ$1.4 billion in claims. Its head office is at Fidelity Life House, Level 4, 136 Fanshawe Street, Auckland 1010.

The company holds an A- (Excellent) financial strength rating from A.M. Best, according to information published by the company itself.

Personal insurance

The personal insurance range includes several types of protection:

• Life cover.
• Income protection cover.
• Monthly mortgage repayment cover.
• Total and permanent disability cover.
• Survivor's income cover.
• Trauma cover, trauma multi cover and specific injury cover.

As a complement, the insurer offers additional support services: Cancer companion, Cancer Coach (for Group), Cancer Caregivers and Raise support services.

Business and rural insurance

For the business segment, Fidelity Life offers business expenses cover, key person cover, life cover, total and permanent disability cover and trauma cover. In the rural sector, it provides rural key person cover for farmers.

Group insurance for employees

The group offering comprises life cover, income protection, life and total and permanent disability cover, and trauma cover for employees. The company also provides access to financial advice through advisers.

Educational resources and claims management

The insurer's website includes an educational section called Insurance 101, with guides, videos and articles on life insurance basics, how to get started, and options by age and life stage. It also offers a buyer's guide for new policies and a tool to discover options in five questions.

In the claims section, the company publishes a claims guide, a claims promise, customer stories and a way to make a claim. It also maintains a contact section with FAQs, updating contact details, information on working with a financial adviser, support for customers struggling to pay their premium and information about remediation.

Community and sustainability initiatives

Fidelity Life takes an ESG approach with sections on environment and sustainability and on social contribution. The company states that it supports local groups and, at the time of the analysis, offered a free online Will package for new life insurance customers, in partnership with Footprint. It also had a relief offer for customers affected by severe weather in several regions of the country.

Location and contact

Fidelity Life House, Level 4, 136 Fanshawe Street, Auckland, 1010 · Phone: 0800 88 22 88