
Hamburg Tourismus GmbH
Hamburg's official tourism office, selling the Hamburg CARD, tickets for musicals and attractions, travel packages and hotel bookings, as well as practical information for visiting the city.
About Hamburg Tourismus GmbH
Hamburg Tourismus GmbH: official information and bookings for the city of Hamburg
Hamburg Tourismus GmbH is the official tourism office for Hamburg (Germany). Its website, hamburg-travel.com, serves as an information and booking hub for visitors: it brings together everything from tickets for musicals and attractions to travel packages, hotels and the city's official tourist card. The company also operates the Hamburg Convention Bureau and a telephone service for assistance and bookings.
The Hamburg CARD and booking services
The Hamburg CARD is the city's official tourist card. It includes public transport on buses, trains and harbour ferries, and offers discounts of up to 50% on more than 150 activities, attractions and restaurants. The site indicated a sale price starting at €12.90. The card can be managed through the free "Hamburg – Experience & Save" app, which provides information on current discounts and savings for classic visits.
In addition to the card, the platform allows you to book tickets for musicals, boat trips on the Alster and the harbour, guided city tours, food tours, museums and exhibitions, and adventure activities and events. The catalogue showed, for example, tickets for boat trips starting at €24.00.
Travel packages and accommodation
The office sells its own travel packages, including packages for musicals, for special occasions and maritime packages. It also offers hotel bookings, with a selection of theme hotels, special offers and an A to Z hotel listing, as well as restaurant recommendations and services for tour guides and themed walks. For groups, it has specific programmes and boat and bus charter services.
Practical information for visitors
The site organises city information by area: Alt- & Neustadt, HafenCity and Speicherstadt, St. Pauli with the harbour and the Reeperbahn, Sternschanze and Karolinenviertel, Blankenese and the Elbe outskirts, as well as South and East Hamburg. It includes city maps, arrival and mobility information, and a free city app.
The leisure and culture offering ranges from attractions such as the Elbphilharmonie, Hamburg Town Hall, St. Michaelis Church, Miniatur Wunderland and Hagenbeck Zoo, to museums, exhibitions, concerts, theatre, musicals and sporting events. The events calendar includes highlights such as the port anniversary, the Hamburg Cruise Days, festivals and street fairs, and also free events. The line-up includes current musicals, among them Disney productions such as "The Lion King" and "Tarzan", "MJ – The Michael Jackson Musical", "Moulin Rouge", "Tina – The Tina Turner Musical" and shows such as the Quatsch Comedy Club and the Hansa Theatre variety show.
Maritime tourism, nature and shopping
The city presents itself as a maritime destination, with the port, the Landungsbrücken, the fish market, the Speicherstadt and HafenCity, the Elbe and the Övelgönne area. Cruises and boat trips, cycling routes, walks and themed tours on culture, film, shopping, cuisine and nightlife are offered.
In the green section, the website covers natural areas, parks, countryside trips, campgrounds and sustainability options, with suggestions for low-impact accommodation, shopping and transport. The shopping section includes shopping centres, department stores, flea markets and farmers' markets, and shops for fashion, shoes, jewellery, home and lifestyle. Gastronomy is organised by type of cuisine, with Michelin-starred restaurants, gourmet options and good-value establishments, as well as cafés and bistros.
Visitor services and corporate structure
Hamburg Tourismus GmbH has a tourist information and service centre, and offers telephone assistance for help or bookings. The site is available in several languages, including German, English, Swedish, Dutch, French, Spanish and Danish, as well as an automatic translator for other languages. The company also publishes corporate and business information, such as the Hamburg Convention Bureau, the Business & Media section, the newsroom, market research and job opportunities.
Visitor support services include travel insurance, the cancellation form, information on barrier-free travel and the event database. The website details accepted payment methods (Visa, PayPal, Mastercard and Google Pay) and security and data protection measures via SSL.
Location and contact
Wexstraße 7, 20355 Hamburg, Germany · Hours: Mon - Fri: 9:00 a.m. - 5:00 p.m.
Tourist information and official bookings for Hamburg