Posted App

Posted App: viral content contests for brands and creators

Posted App is a marketing platform that connects brands with content creators through two mechanisms: contests and direct agreements called Deals. Its approach focuses on generating organic content at scale on social media and identifying the best-performing pieces to later reuse them in paid advertising campaigns.

How contests work

The brand publishes a brief describing what it needs, defines the rules, shares inspiration references, and selects the regions of the creators it wants to target. From there, creators post on their own social channels and compete for the highest number of views. The platform states that payment is made exclusively for the best-performing content and that the brand retains ownership of the winning material.

Deals: direct agreements with creators

The Deals feature is designed for brands seeking precision, quality, and control without taking on upfront risk. Creators submit videos tailored to the brief along with a proposed price; the brand can accept the piece, request edits, or decline it with feedback for a possible resubmission. Payment is made only for the content the brand decides to accept.

From organic content to paid advertising

Approved creators post on their own channels, which provides authentic reach and makes it possible to identify which content performs best. Those audience-validated pieces can then be scaled through paid campaigns and with a new group of creators. The platform maintains that this supply-and-demand-based approach allows the best ideas to surface organically, which in turn drives engagement, content quality, and reach.

Creators and sectors covered

The platform states it has more than 100,000 creators, more than 1,000 campaigns delivered, and more than 1 billion views generated. Among the available creator categories are apparel & fashion, beauty, child & baby, financial, dating, games, health & wellness, home & living, music, pets & animals, sports & outdoors, and technology. Pricing is flexible with the aim of attracting creators of different sizes and niches.

Use cases cited by the platform

Posted App includes testimonials from brands such as CleanAI, Maholla, and Quiet Games. They mention that creators with fewer followers can achieve viral performance superior to that of large profiles, that the platform makes content curation easier without having to contact each creator individually, and that some pieces performed well both in organic reach and in paid campaigns.

Corporate structure

The company operates as Posted App Corp. and its headquarters is located in Santa Monica, California.

Location and contact

500 Broadway Santa Monica, CA 90401