Lewis Media Partners

Lewis Media Partners: media planning and buying in Richmond and Atlanta

Lewis Media Partners is a privately owned media agency operating from Richmond, Virginia, and Atlanta. Its work centers on media strategy and planning, digital and traditional buying, and data analysis applied to advertising performance. The agency presents itself as independent, which, according to its own description, allows it to make its own decisions about investments in technology, services, and people.

Media strategy and planning

The strategy and planning service covers research and discovery, audience definition, setting strategies and key performance indicators (KPIs), and tactical planning. The agency works from each client's specific media journey, with the stated goal of directing investment toward the right audiences.

Digital and traditional buying

In the digital space, the agency manages programmatic buying, social media, connected TV (CTV/OTT), company media networks, demand generation, ad operations, and paid search (SEM). It also covers retail media. In traditional media, it buys out-of-home (OOH), broadcast, and print advertising. The agency describes paid media as part science and part art, and offers guidance on media behaviors and consumption, meaningful ad insights, and the right time to take a chance on unique yet relevant media opportunities.

Organic search, SEO, and local presence

The organic search area includes SEO audits, keyword research, local listings management, and content optimization. These services are complemented by support and consulting so that marketing teams can apply the findings.

Data, analytics, and engineering

The agency has media data analysts and business data analysts, and offers media mix modeling, business intelligence (BI) data visualization, data analysis, engineering and infrastructure, and modeling and testing. The goal is to turn the volume of data generated by brands into actionable information.

Clients and sectors served

Lewis Media Partners works with national brands, state agencies, regional nonprofits, and local businesses. The sectors it explicitly mentions are education, financial, healthcare, legal, nonprofit, and retail. The agency points to the expectation that paid media should deliver on investment as the common denominator.

Independence and working principles

As a privately owned agency, the firm states that it answers only to itself and its clients. According to its presentation, that independence takes shape in four principles: curiosity and continuous learning at the pace of the industry, investment in technology tools for decision-making, a human-first and flexible approach to finding nuance in data and in the relationships that support it, and transparency and financial responsibility in an industry it describes as often opaque.

Presence and contact

The agency maintains offices in Richmond and Atlanta. The Richmond headquarters is located at 500 Libbie Avenue, Richmond, VA 23226, and the associated contact phone number is 804-741-7115.

Location and contact

500 Libbie Avenue, Richmond, VA 23226 · Phone: 804-741-7115