Custom Offsets

Custom Offsets: wheels, tires, and suspension for trucks

Custom Offsets is an American online store dedicated to selling wheels, tires, and suspension components for trucks. Its catalog is organized around wheel and tire packages that the company mounts, balances, and inspects before shipping, with the guarantee that the fitment is correct for the customer's vehicle. The company presents itself as the creator of the custom truck fitment gallery, with over 1.25 million photos uploaded by real owners.

Product catalog

The offering spans several main categories:

• Wheels: sold by brand and vehicle type, with guaranteed fitment options.
• Tires: classified as all-season, all-terrain, desert terrain, hybrid, all-terrain/mud-terrain, and mud-terrain.
• Suspension: lift kits, leveling kits, air suspension, body lift kits, coilovers, components, shocks, springs, and struts.
• Lighting: fog lights, wheel rings, underglow, tail lights, rock lights, lighting accessories, light bars, headlights, exterior, interior, and off-road lighting.
• Performance: engine accessories, engine performance, exhaust accessories, forced induction, fuel and ignition, headers and manifolds, mufflers, emissions and engine sensors, downpipes, cooling, intake, driveline, brakes, exhaust, and tuners/gauges.
• Exterior: armor and protection, bed accessories, body, bumpers and accessories, horns, overlanding and camping, safety and storage, step bars, towing, winches and recovery.
• Interior: interior protection and storage, floor mats and liners, audio, interior safety, and seats.
• Wheel accessories: center caps, lug nuts, wheel spacers, and adapters.
• Truck and wheel care, and apparel.

The site also includes a today's deals section and gift cards.

Purchase and mounting process

The company describes a four-step process: the customer chooses the wheels for their truck, adds tires that match those wheels and their driving style, the Custom Offsets team mounts, balances, and inspects each package at no extra cost, and the package arrives ready to install at the customer's door. The company offers free shipping to the lower 48 states and fitment guaranteed.

Fitment gallery and tools

Custom Offsets maintains a fitment gallery with over 1.25 million photos, which the company describes as the original, built from the ground up by truck enthusiasts. Each photo is uploaded by a real owner and each setup is verified. The website also includes guides on wheels, tires, suspension, performance, and spacers/adapters, as well as offset and backspacing calculators, wheel and tire clearance calculator, tire size comparison tool, metric to imperial tire converter, and bolt pattern converter.

Brands and featured products

Popular brands it carries include Fuel, Hostile, ARKON OFF-ROAD, TIS, Moto Metal, Hardrock, Nitto, and Toyo Tires. In suspension, it works with Rough Country, BDS, Kryptonite, and McGaughy's. The performance catalog includes products such as the S&B Filters Cold Air Intake with red washable cotton filter ($379), the PPE Cat-Back exhaust system with raw tubes and black ceramic tips ($494.99), the ATS Protector rear differential cover ($289.99), and the Bully Dog GT Platinum tuner for diesel ($399). In wheels, the site shows models such as Arkon Caesar, Kennedy, and Lincoln from $229, $239, and $249 respectively; Anthem Splicer, Anvil, and Dallas from $229, $239, and $249; Kelfire Turbine, Equalizer, and Raider from $249, $269, and $239; and RT tires in sizes 33x12.50R20LT from $276, 35x12.50R20LT from $299, and 33X12.50R22LT from $276.

Community and history

The company presents itself as active since 2013 and claims to have created the custom wheel and tire fitment movement for trucks. It states over 100,000 gallery uploads, over one million completed orders, and 750,000 YouTube subscribers. It organizes or participates in industry events and trade shows, such as truck meets and SEMA, and has an ambassador program and a wholesale program. The company indicates that its team is made up of truck enthusiasts who drive the products they sell.

Ratings and customer service

The site shows a rating of 4.9 out of 5 based on over 28,237 verified reviews. Testimonials highlight the ease of the ordering process, fast shipping, the accuracy of the fitment guide, and phone support to choose the correct offset. The company offers customer service by phone and live chat, and has an order tracking program.