Perpay

Perpay, a platform for installment purchases and credit building in the United States

Perpay is a U.S. company headquartered in Philadelphia that operates an e-commerce platform and a credit card aimed at consumers with limited credit history. Its approach revolves around an automatic payment mechanism linked to payroll direct deposit: users unlock spending power based on their income and repay the amount in installments deducted from their paycheck.

The company frames its activity around a specific diagnosis of the U.S. market: according to its own presentation, 1 in 3 Americans has a credit score below 620, which in many cases pushes them toward predatory financial products. Perpay positions itself as an alternative to those products, with automatic payments and a pricing policy the company describes as transparent, without high fees or predatory interest.

Perpay Marketplace: installment purchases with paycheck deductions

The Perpay Marketplace is an e-commerce platform that grants spending power based on the user's income and allows them to pay over time through their paycheck. Access is subject to credit approval and available only to eligible consumers residing in the United States. The company notes that Perpay members work at more than 50,000 companies.

Perpay Credit Card

The Perpay Credit Card is issued by Celtic Bank and is also subject to credit approval. It is not available to residents of New Hampshire, Vermont, or the U.S. Territories. The card allows users to benefit from automatic paycheck payments while using it for everyday purchases. Fees and interest terms are detailed in the cardholder agreement.

Perpay+ and reporting to credit bureaus

Perpay reports payment behavior to Experian, Equifax, and TransUnion. Through Perpay+, available only to eligible Marketplace account holders and with applicable fees, customers can build credit history while making purchases. The company cites an average increase of more than 30 points in the VantageScore 4.0 during the first year, based on approximately 50,000 Perpay+ customers with a baseline score of 550 or below; the same group saw an average increase of 55 points over two years if they maintained on-time payments both on and off the platform. The company itself warns that improvement is not guaranteed and that results vary by individual. On-time payments can have a positive impact on your credit score, while late payments may be reported negatively; the product does not remove negative credit history from your credit report.

Structure, team, and recognition

The company had more than 95 employees as of January 2025 and maintains an A+ rating from the Better Business Bureau. It has launched three innovative solutions and is certified as a B Corporation. Its leadership team includes Chris DiMarco as founder and CEO, Arik Misler as CTO, Alex Miller as Head of People, Nicholas Petrides as Head of Experience, Morgan Salmon as Head of Revenue, and Zachary Binkley as Head of Strategy, among other product, operations, and management leaders. The company states its connection to Philadelphia as both its city and headquarters.

User reviews

The Perpay app holds a 4.9 out of 5 rating on the Apple App Store, with 6,500 reviews. Comments collected on the site highlight credit score increases, fast shipping, and customer service, though these are individual testimonials selected by the company itself.