Health Natura, LLC

Health Natura, LLC: bioidentical supplements and natural wellness formulas

Health Natura, LLC is an online store based in the United States that sells bioidentical supplements and natural wellness-oriented formulas. The company presents itself as a family-owned business and states that it celebrates 30 years of experience in the field of wellness and nutrition. Its catalog is organized around hormonal health, vitamins, and a broad selection of products classified by condition or need.

Men's and women's hormonal health

The catalog devotes specific sections to men's and women's hormonal health. The men's section includes categories such as erectile dysfunction, estrogen dominance in men, libido, men's hormonal health, and testosterone. The women's section includes low estrogen, estrogen dominance in women, hot flashes, libido, menopause and perimenopause, premenstrual syndrome and premenstrual dysphoric disorder, low progesterone, testosterone in women, vaginal dryness or discomfort, and women's hormonal health.

The company also groups products by condition or goal: cognitive and mental performance, acne, aches and pain, anti-aging, arthritis, blood clot prevention, blood pressure support, bone health, circulation and cold hands and feet, high and low cortisol, detoxification, depression support, low DHEA, diabetes, digestive health, energy, environmental toxin support, gallbladder function, gut health balance, heart health, immunity, liver support, nootropics, low pregnenolone, skin care, sleep, stress and burnout, and low thyroid.

Vitamins, minerals, and other categories

The range includes vitamins A, B-complex and B vitamins, C, D3 in MCT oil, E, K2, and multivitamins, as well as adaptogens, aspirin powder USP, bioactive supplements, empty capsules, detoxification products, fine chemicals, liquid vitamins, measuring items and accessories, methylene blue, minerals, individual herbs and herbal blends, monolaurin, probiotics, tinctures and topical or transdermal remedies, and vitamin blends.

Within the Ray Peat Supplies line are grouped aspirin powder USP, B-complex and B vitamins, empty capsules, pregnenolone, progesterone, vitamin A, vitamin D3 in MCT oil, and vitamin E.

Featured products in the catalog

Among the products the store shows as featured or best-selling are Simply Bi-Est Estrogen Oil, a 1-ounce bioidentical estrogen oil presented as the first legal over-the-counter Bi-Estrogen Oil, formulated in a base of pure MCT oil and mixed tocopherols (vitamin E); Plant Source Vitamin C in capsules, plant-based vitamin C; Insulin Repair Complex in 60-count capsules, presented as metabolic support with organic ingredients; Estrogen Blocker in 60-count capsules, aimed at hormonal balance; Simply Progesterone Oil 1 ounce, formulated by Dr. Peter Kassner based on Ray Peat's patent; Aspirin Powder USP 60 g, with 99.5% purity and no fillers or preservatives; Methylene Blue in a ready-to-use 1-ounce solution, with 400 mcg per drop and made since 2012; and a very small 70 mg measuring spoon (1/32 teaspoon).

The catalog also includes a test product page that the store itself indicates should not be purchased.

Shipping, services, and affiliate program

The store offers free ground shipping on orders over $100 to destinations within the continental United States, an offer that excludes wholesale accounts. It also allows you to order hormone testing from home and has an affiliate program with sign-up, login, FAQ, operating agreement, pay policies, and tax information. The website includes sections for frequently asked questions, international shipping restrictions, dosing guide, ethical sourcing, terms of service, quality guarantee, delivery insurance, privacy policy, comment policy, contact, wholesale, and jobs.

Educational content and disclaimers

The company's blog publishes articles authored by Dr. Peter Kassner, ND, NMD, on topics such as perimenopause symptoms, how to start bioidentical hormone replacement therapy, and the effectiveness of supplements. The website includes a legal notice stating that the statements have not been evaluated by the FDA and that the products are not intended to treat, cure, or prevent any disease, and that claims about their therapeutic value are the opinion of Dr. Kassner based on his personal and clinical experience. It notes that Dr. Kassner has been active in the field of alternative medicine since 1991.