Priority Gold

Priority Gold: Precious Metals for IRAs and Direct Purchase

Priority Gold is an American firm dedicated to precious metals investing, with two clearly distinct lines of business: opening and managing gold and silver IRAs, and direct sales of physical metals. Its offering is aimed at investors looking to diversify their retirement savings and protect their wealth against inflation and the depreciation of the dollar.

IRAs and Retirement Plan Rollovers

The company allows you to open a gold and silver IRA, as well as transfer or roll over a 401(k), an IRA, or another existing retirement account into physical precious metals. According to published information, the process is carried out with tax-deferred treatment and without penalties. The firm details on its website the steps to set up a precious metals IRA and the ways to buy physical gold through an IRA or a 401(k).

Direct Purchase of Metals and Product Catalog

In addition to retirement accounts, Priority Gold directly sells gold, silver, platinum, and palladium for secure home delivery. The catalog is organized into four categories of IRA-eligible metals: gold, silver, platinum, and palladium. The company describes gold as a classic safe-haven asset; silver as a metal with industrial demand and monetary history; platinum as scarcer than gold; and palladium as an uncommon diversifier due to its scarcity and industrial relevance. The metals are offered stored in vaults and insured, and approved for retirement accounts.

No-Pressure Guidance and Onboarding Process

The firm structures the client relationship in three stages: an initial conversation with a specialist, defining a strategy based on the investor's profile and goals, and handling the paperwork, account setup, and secure delivery of the metals. Priority Gold emphasizes an educational rather than sales-oriented approach and states that its specialists may recommend consulting a financial advisor beforehand. The company also publishes a free wealth preservation guide focused on moving retirement savings into gold and silver.

Recognition and Ratings

Among the distinctions the company itself highlights are its inclusion at No. 1006 on the 2026 Inc. 5000 list, which the firm presents as recognition as the fastest-growing gold IRA provider in the United States. It also indicates an A+ rating with the Better Business Bureau and average five-star ratings on Trustpilot, Google, and TrustLink. The company has the public endorsement of Robert Kiyosaki, author of Rich Dad Poor Dad, who appears as a featured partner and as the only precious metals firm he says he trusts.

Educational Content and Market Tracking

Priority Gold maintains a news and education section with analysis on gold, inflation, and factors affecting global wealth. Published materials include articles on the reasons to buy gold, a step-by-step guide to rolling over a 401(k) to a gold IRA, an analysis of silver in 2026, and a comparison between a gold IRA and gold ETFs. The website also offers charts and quotes for the spot price of gold, silver, and platinum.

Presence and Locations

The company operates from a headquarters in Dallas, Texas, and also has an office in Los Angeles. The firm presents itself as an official partner of the Texas Rangers.

Location and Contact

5005 Lyndon B. Johnson Fwy. Suite 300 Dallas, TX 75244