Goggles4U

Goggles4U, online eyewear store for prescription glasses and sunglasses

Goggles4U is an eyewear store that operates exclusively online from its headquarters in Cerritos, California. The company, registered in that state and known in 2010 as American Eye Vision, has been operating since 2002-2003 and presents itself as an established player in the discounted prescription eyewear segment. Its catalog is aimed at men, women and children, and includes both prescription glasses and sunglasses and designer frames.

Catalog of frames and lenses

The offering is organized by audience —men, women and children, with a specific section for toddlers— and by product type. Within eyeglasses, the categories of best sellers, designer frames and cheap frames are distinguished. In sunglasses there are also dedicated sections for adults and for children.

The lenses and coatings section includes progressive and varifocal lenses, lenses with digital screen protection (blue cut), photochromic lenses, sunglasses tints and polarized lenses. The company states that it works with single vision, reading, bifocal and progressive lenses, in clear or tinted versions.

Manufacturing and supply chain control

Goggles4U states that it fully controls the design, manufacturing and distribution of its products, a model that, according to its own presentation, allows it to reduce costs and pass those savings on to the final price. The company has its own optical laboratory and a team of optical specialists who oversee the quality standards of each product.

Business data and customer service

The company reports more than 100,000 reviews, five million customers and more than sixteen years in business, as well as a customer service available 24 hours a day, seven days a week. The online catalog brings together more than 3,000 frame styles and offers a 1-2 day rush processing option. The site includes guides on the three-step order process, measuring pupillary distance and the features of lenses and their coatings, including anti-reflective and anti-static treatments.

International reach

Goggles4U describes its activity as a service with worldwide reach and states that its mission is to make quality vision correction accessible to customers in different countries. The entry price shown in its catalog starts at $6.95.

Location and contact

12611 Hiddencreek Way Ste F, Cerritos, CA 90703 · Phone: (888) 972 9060 · Email: support@goggles4u.com