Upway

Upway, marketplace for certified electric bikes

Upway operates as a platform for buying and selling new and second-life electric bikes, with a presence in the United States and Europe. The company presents itself as a marketplace specializing in certified models, with discounts of up to 60% off the recommended retail price and a one-year warranty on each unit.

Certification process and quality control

Each bike goes through an inspection, refurbishment, and certification process at the technical centers the company calls UpCenters, located in the United States. The work is carried out by mechanics certified by the company itself, who apply a 50-point inspection before putting the unit up for sale. The result is bikes in new or “like-new” condition, according to the company's description.

Electric bike catalog

The catalog is organized by type of use and by brand. Among the available categories are city and hybrid bikes, road bikes, mountain bikes, cargo bikes, and folding bikes. The company sells models from manufacturers such as Aventon, Bianchi, Brompton, Bulls, Cannondale, Cube, Fuell, Gazelle, Giant, Lectric, Niner, Pedego, Riese & Müller, Velotric, Specialized, Super73, Stromer, Tern, Trek, Urban Arrow, and Yamaha.

The site shows specific examples from the inventory, including the Aventon Abound SR (cargo bike, 2026, from $1,899), the Riese & Müller Roadster Vario (2022, $3,149 versus $6,059 new, a 49% discount), the Lectric XP 3.0 (2023, $949 versus $1,299, 27% less), the Aventon Aventure M (2025, $2,249 versus $2,899, 23% less), the Aventon Sinch 2.5 (2024, $1,399 versus $1,799, 23% less), and the Cube Stereo Hybrid 120 Pro 500 (2021, $2,099 versus $3,600, 42% less).

Buying and selling used bikes

In addition to sales, Upway offers a service for buying used electric bikes: the interested party describes the brand, condition, and usage history, uploads photos, and schedules a free home pickup. The company handles packaging, transport, and the transaction. For fleets and retailers, there is a business trade-in solution that includes pickup, resale, and payment in less than five days, according to the information published.

Shipping, returns, and warranty

Delivery is made to the buyer's home within one week. The company applies a 14-day return policy and a one-year warranty on certified bikes. The site also mentions a 14-day risk-free trial period for all models.

Customer service and showrooms

The Upway team handles inquiries by phone, via video call to see the models live, and in person at its showrooms in Los Angeles and New York, where it is possible to test the bikes and take them home the same day. The company also has a recommendation tool, the e-Bike Finder, which suggests models based on the user's answers.

Guides and resources for the buyer

The site publishes guidance content on types of electric bikes, brands by budget, differences between new and refurbished models, technical features to consider (torque sensors, battery health, weight and payload, hydraulic disc brakes, or full suspension), and frequently asked questions about speed, range, licenses, and the safety of used units. It also includes information on incentives and tax rebates available in the United States for the purchase of electric bikes, which in some states can reach $3,000.