ZOX

ZOX: elastic bracelets and watch bands with hidden messages

ZOX is a brand that designs and sells elastic bracelets and watch bands made from 100% recycled polyester, obtained from plastic bottles through its partners at Repreve. The company states that it repurposes nearly 50,000 pounds of plastic per year and that its bracelets and bands incorporate hidden encouraging reminders alongside artwork created by artists.

The catalog is organized into several lines: encouragement bracelets, Bible verse bracelets, memorial bracelets, first responder bracelets, limited edition bracelets, customizable bracelets with charms, medical alert charms, ZOXLOX keychains, and watch bands. It also offers clothing and bags, such as StringSwap hoodies, StringSwap drawstrings, shirts, hats, backpacks, and dog bags, plus accessories like rings, lanyards, dog leashes, bookmarks, scarves, and Christmas ornaments.

Customization and medical alert

The company sells medical alert charms laser-engraved on ultralight stainless steel, designed to provide vital information to emergency services. According to the brand, the engraving is guaranteed for life and the charms can be swapped between different ZOX bracelets. These charms are designed to be virtually invisible on the brand's narrow bands.

Sustainability and materials

In addition to the recycled polyester in the bracelets and bands, ZOX notes that its packaging is made from recycled materials, its shipping bags are compostable, and its collector cards are biodegradable. The company has sustainability and clean water access initiatives, and collaborates with causes related to Alzheimer's, breast cancer, housing, Inara, Kulture City, and Thirst Project.

Community, memberships, and collecting

ZOX has a membership program with several options, such as Mystery Club+, Bible Club, Classic Mystery Club, and ZOXPass. It also maintains a collector community with resources such as a collector's guide, authenticity check, and ZOXLIST, a space to buy, sell, and trade bracelets. The brand organizes limited edition collections, such as the Coffin Collection, limited to 1,000 pieces worldwide.

Shipping and support

The company offers free US shipping on orders over $50 and describes its customer service as Texas-based. ZOX states it has sold over 14,000,000 units worldwide and has accumulated more than 400,000 five-star reviews.