State Tourism Office · Austin, Texas, United States

Travel Texas

Travel Texas, within the Governor's Texas Economic Development & Tourism Office, promotes the state as a travel destination and offers trip planning tools, routes and guides by city and region.

About Travel Texas

Travel Texas: promoting tourism in the state of Texas

Travel Texas is the unit responsible for promoting Texas as a premier travel destination, both in the domestic U.S. market and in international markets. It operates within the Governor's Texas Economic Development & Tourism Office.

Trip planning tools

The site offers an itinerary builder called Texas Trip Builder, which allows users to customize getaways across the Lone Star State. The platform is complemented by suggested routes, seasonal recommendations and content organized by city and region.

What you can explore on the site

The content is structured around two main areas: activities and destinations.

  • Things To Do: arts, history and culture; attractions and family fun; Texas beaches; food and drink; music and film; outdoor adventure; road trips; shopping; sports; and the Western experience.
  • Cities & Regions: Texas cities, Big Bend Country, Gulf Coast, Hill Country, Panhandle Plains, Piney Woods, Prairies & Lakes and South Texas Plains. It also includes the Explore Route 66 route.

Where to stay and planning ahead

The portal has dedicated sections for accommodations, with categories covering hotels, resorts and B&Bs, campgrounds and guest ranches. The Plan Ahead section includes events, the Texas Travel Guide, visitor information and transportation, and an online travel guide. Planning resources include travel information centers and rest areas, as well as transportation FAQs.

Featured content and campaigns

The website focuses on seasonal offerings, such as a Texas fall vacation guide with seasonal activities. It also includes a section dedicated to America 250 and another for the free travel guide, which can be requested through the site.

Institutional resources and partner agencies

Travel Texas directs users to its partner agencies' sites for more information about the state. These include the Texas Commission on the Arts, the Texas Department of Transportation, the Texas Historical Commission, Texas Parks and Wildlife, the Texas Hotel & Lodging Association, the Texas Association of Campground Owners, the Texas Association of Convention and Visitors Bureaus, the Texas Department of Agriculture, Texas Wineries, GO TEXAN, the Rural Community Program, Lower Colorado River Authority Parks, Texas Forest Country, Texas Economic Development & Tourism, the Texas Film Commission, the Texas Music Office and Visit the USA.

Institutional profile

Travel Texas presents itself as the entity responsible for positioning the state as a travel destination, with work aimed at both domestic and international tourism. Its headquarters is in Austin, Texas.

Location and contact

400 W. 15th Street, Austin, TX 78701 · Phone: (512) 463-2000

In brief

Texas tourism promotion