Premier Seeds Direct

Premier Seeds Direct: seeds, bulbs and plants for the vegetable garden and garden

Premier Seeds Direct is a UK-based online nursery that sells vegetable, flower and herb seeds, as well as bulbs, bare-root plants and gardening items. The company presents itself as the number one seed supplier on Trustpilot and operates with organic certification from the Soil Association (registration AP22387), Defra (APHA) inspection and licence number 07274, and Living Wage registration.

Seed and product catalogue

The range covers vegetable seeds (tomato, pepper, courgette, lettuce, carrot, onion, garlic, pea, bean, beetroot, cabbage, spinach, sweetcorn, squash, among many others), flower seeds (calendula, cosmos, dahlia, sunflower, poppy, lavender, sweet pea, etc.), aromatic and culinary herb seeds (basil, coriander, parsley, rosemary, thyme, mint, oregano, sage, dill, fennel, etc.), microgreens, meadow mixes and edible flowers. It also offers bulbs and plants, with over 100 varieties of spring bulbs, including allium, daffodil, tulip, hyacinth, crocus, iris, muscari, ranunculus and snowdrop. In addition, it sells bare-root fruit plants (raspberry, strawberry, currant, blueberry, blackberry, gooseberry, melon, watermelon, rhubarb, etc.) and asparagus crowns.

Collections and collaborations

The company offers seed and bulb selections created by floral designer Willow Crossley, which include varieties designed to bloom in harmony and make abundant arrangements easy. It also sells over 50 vegetable varieties selected by Charles Dowding, renowned for his growing method, presented in biodegradable packets. These collaborations add to the usual categories of organic seeds, organic flower and vegetable seeds, and meadow mixes.

Growing resources

The website includes month-by-month sowing guides, with indications on what to sow in each month of the year, for both vegetables and flowers. It also has tips and tricks sections, and an FAQ section. The shop organises products by categories such as vegetables and fruit, flowers, herbs, bulbs, organic and accessories, and includes alphabetical listings of varieties.

Shipping and orders

The company offers a shipping service and manages orders through its online shop. Shipping costs are calculated at checkout. Bare-root fruit plants are available for pre-order with delivery expected in mid-November. The site also provides information on returns and exchanges policies.

History and recognition

The company started trading 25 years ago, motivated by the search for better prices, service and variety for a small garden of its own. It now describes itself as one of the leading online sellers and states that it has been rated the number one seed seller on Trustpilot. It holds organic certification from the Soil Association and is registered as a Living Wage employer.