Ginger Ray

Ginger Ray, party supplies and decorations for celebrations

Ginger Ray is a British online store dedicated to selling party supplies and decorations. Its catalog is organized around specific occasions and ranges from weddings and hen parties to children's birthdays, baby showers, and themed parties. The company presents itself as a leader in designer party tableware and decorations.

Occasions and catalog categories

The offering is structured by type of celebration. Main categories include Christmas, parties, birthdays, balloons, weddings, hen parties, baby, homeware, and an outlet section. Within occasions, the site distinguishes subcategories such as wedding, hen party, party, baby shower, kids dress up, kids party, birthday, 1st birthday, gender reveal, and milestone birthday.

The birthday catalog is broken down by ages and anniversaries: decorations for 100th birthday, 10th wedding anniversary, 16th, 18th, 21st, 25th, 30th, and 40th birthdays, plus specific items for 1st birthday, such as balloons, cake decorations, general decorations, party themes, and tableware.

Seasonal collections

The store groups part of its offering into seasonal collections. Valentine's Day collections include 'Be Mine', 'Hey Good Looking', 'I Heart You', 'Love out Loud', 'Parisian Love', and 'You and Me'. For Easter, the site lists collections such as 'Blossoming Blues', 'Carrot Crunch', 'Daisy Crazy', 'Eggciting Easter', 'Hey Bunny', 'Hop Hop Hooray', 'Hop This Way', and 'Hoppy Easter'. There is also a Halloween section and a new arrivals category.

Wholesale and trade customers

In addition to its consumer-facing store, Ginger Ray has a wholesale channel with separate access. The site offers a dedicated trade portal, with registration and login options for professionals, indicating that it serves both individuals and wholesale buyers.

Shipping and purchase terms

The store advertises free delivery over £40. Purchase information is complemented by FAQs, delivery information, size guide, returns, gift cards, product recalls, and terms and conditions. The site also includes a privacy and cookies policy.

Editorial content and community

Ginger Ray maintains an inspiration section with practical guides, including how to plan a hen party on a budget, how to decorate a wedding according to a specific style, and how to throw a magical unicorn party. The company encourages customers to share images of their celebrations using the hashtag #gingerray for a chance to be featured on its channels.

Corporate identity and other details

The site includes sections about the company, its eco journey, job openings, and press. The company listed as the store owner is Amscan International Ltd. The e-commerce platform used is Shopify, and accepted payment methods include American Express, Apple Pay, Diners Club, Discover, Google Pay, Klarna, Maestro, Mastercard, PayPal, Shop Pay, Union Pay, and Visa.