The Safari Store

The Safari Store: safari clothing and gear based in the UK

The Safari Store is a British online store that sells clothing, footwear, luggage and accessories for safaris and outdoor activities. The company presents itself as a leading supplier for those preparing trips to Africa or excursions in natural environments, with shipping from its base in the UK and fast courier delivery options. The store operates with prices in pounds sterling, US dollars and euros, and allows you to select country and currency.

Clothing and technologies for protection in wild environments

The clothing catalogue includes shirts, trousers and shorts, jackets and fleeces, hats, beanies and scarves, dresses and skorts, shoes and boots, socks and gaiters, and belts. The range is organised by gender and age: men, women and children. The company highlights technologies applied to its garments, such as insect protection, sun protection, anti-bacterial properties, wicking and quick-dry fabrics, ripstop fabric and blister protection. These features are presented as part of the design of safari and adventure clothing.

BUGTech collection and insect repellents

The BUGTech collection is designed for safaris, everyday life and adventure, according to the store's own description. It is complemented by a range of insect repellents, including Bushman Insect Repellent and Mosi-Guard. The company also offers anti-insect clothing for men, women and children, and stocks the Bushman brand with products such as Bushman Ultra Insect Spray.

Luggage, optics and travel accessories

The luggage range includes holdalls and duffle bags, weekenders and carry-ons, backpacks, satchels and small bags, travel toiletry bags, totes and champagne coolers, business bags, pannier bags, pet feeders and wallets. Accessories such as luggage trolleys, locks and scales are also offered. In the optics section, the store sells binoculars and related accessories, with brands such as Vortex and Swarovski, and offers a binocular rental service. Other essential accessories include torches, travel adaptors, watches, books and maps, with brands such as LED Lenser, Suunto, Reise Maps and Bradt Guides.

Own brands and third-party brands

In addition to the brands mentioned, The Safari Store sells products from its own labels: Rufiji, Mara&Meru, Thusk and The Safari Store. The Thusk brand is associated with a knitting project that employs Zulu grannies in Africa to hand-knit beanies, scarves and headbands using 100% South African wool. The company also mentions projects under the name YOUbuy, WEgive, aimed at making a positive impact in Africa.

Advice and guides for safaris

The store publishes guides and practical tips on safari clothing and gear. Available resources include recommended packing lists, tips on what to take on safari, visual guides on what to wear, recommendations on suitable colours, what not to pack, how to protect yourself from insects and sun, and guides on footwear and binoculars. It also offers specific articles for farmers, with suggestions for clothing, boots, hats and sun and insect protection. The stories section includes accounts of expeditions and destinations, such as Kgalagadi, Kafue, the Okavango Delta and the Zambezi River, among others.

Shipping and customer service

The company states that it offers fast delivery from its base in the UK by courier and provides free delivery options. The store has a help and FAQs section, and allows you to contact customer service to resolve queries. It also offers a free packing list and guides on how to place an order.