CHO - CHO Fashion & Lifestyle

CHO Fashion & Lifestyle: multi-brand fashion with official stockist status in the UK

CHO Fashion & Lifestyle is a family-run multi-brand fashion store that has been operating since 1999. Its catalogue is built around clothing and accessories from recognised labels, with the particularity of being an official stockist of more than 40 brands. The company presents itself as an official stockist of names such as Barbour, Barbour International, Tommy Hilfiger, Belstaff, Armani, Hugo Boss and Gant, among others.

Brands represented

In addition to those mentioned, the brand selection includes names such as Aquascutum, Armani Exchange, Birkenstock, Blundstone, BOSS Green, BOSS Orange, Calvin Klein, Colorful Standard, Didriksons, Dubarry, Emporio Armani, Fitflop, Fjällräven, Fred Perry, HUGO, Hunter, Ilse Jacobsen, Joules, Lacoste, Lyle & Scott, Moose Knuckles, Napapijri, New Balance, Oliver Sweeney, Parajumpers, Paul Smith, Penelope Chilvers, Rains, Ralph Lauren, Red Wing, Rino & Pelle, Ted Baker, Timberland, UGG, VEJA and Woolrich.

Men's and women's clothing and categories

The offering is divided into men's and women's sections. For men, the catalogue covers coats and jackets (weatherproof, light, overshirts, wax, padded, bomber, gilets and parkas), clothing (T-shirts and tops, polo shirts, shirts, linen shirts, sweatshirts, hoodies, knitwear, trousers, shorts, PJs, loungewear and robes, underwear and socks, and beachwear), accessories (bags, hats, belts, wallets, scarves, gloves, homeware, gift sets, jacket care and pet accessories) and footwear (sandals, boots, trainers, shoes, wellies, slippers and shoe care).

For women, the categories include coats and jackets (wax, rain coats, light, gilets, padded and parkas), clothing (knitwear, T-shirts and tops, sweatshirts, hoodies, shirts and blouses, dresses, trousers, skirts, shorts, underwear and socks), accessories (bags, hats, scarves, gloves, wallets and purses, gift sets, homeware, jacket care and pet accessories) and footwear (boots, shoes, trainers, slippers, wellies, sandals and shoe care).

Delivery, timescales and services

The store offers free UK delivery on orders over £75. For orders placed before 4:30pm, it offers next-day delivery in the UK. It also offers a student discount. The site allows you to select country or region and currency, with options for the United Kingdom (GBP £), the United States (USD $) and various European countries, among others.

Featured selection and promotions

The catalogue shows a selection of Barbour products, such as the women's Wilton wellies, the men's cotton half-zip jumper, the men's Bede wellies, the men's sports T-shirt, the men's Liddesdale quilted jacket and the men's Toeman sandals. Some of these items appear at reduced prices compared with their usual price, as part of a weekend promotion.