INOV8

INOV8: footwear and equipment for trail, gym and mountain

INOV8 is a brand of footwear, clothing and sports equipment aimed at trail running, ultra running, cross training and hiking. Its catalogue is organised into three main areas —running, gym and hiking— with separate collections for men and women, and an outlet section.

Running: trail, fell, road, ultra and zero drop

Within the running area, the footwear range is divided into trail, fell, road, ultra and zero drop. The brand groups several of its models under named families, such as TRAILFLY™, MUDTALON™, TRAILTALON™ and ROADFLY™. Running apparel includes jackets, tops, tights and trousers, shorts, socks and accessories; accessories include caps, gloves, hydration vests and waist packs.

Gym: functional training and weightlifting

The gym area covers disciplines such as all round, barefoot, cardio, cross training, hybrid training and weightlifting. The models are organised into series such as F-LITE™, F-FLY™, BARE-XF™ and FASTLIFT™, with specific variants such as F-Lite™ MAX, F-FLY™ MAX, BARE-XF™ PRO and FASTLIFT™ Power G 380.

Hiking: boots, shoes and mountain equipment

In hiking, the catalogue includes boots and shoes, as well as clothing —jackets, tops, trousers, shorts and socks— and accessories such as caps, gloves and backpacks. The mountain footwear range is built around the ROCLITE™, ROCLITE MID™, ROCLITE PRO™ and ROCLITE MAX™ families.

Featured products and catalogue prices

The online store shows a selection of featured products with their prices in pounds sterling. These include STORM SHELL for men and women (£160), MUD TALON™ V2 (£120), F-LITE™ MAX (£130), TRAIL FLY™ MAX V2 (£150), TRAIL FLY™ V2 (£130), ROAD FLY™ (£110) and the RACE PAC 8, with a range of £55 to £70. Items are presented with the number of colours and, in some cases, widths available, as well as the number of customer reviews.

Stores in the United Kingdom

INOV8 has stores in the United Kingdom, located in Bakewell (Derbyshire), The Forge (Cumbria), The Outlet (County Durham), Sheffield (South Yorkshire) and York (North Yorkshire).

Shipping and community programme

The website indicates free shipping for orders over £100 in the United Kingdom and over €150 in the eurozone, with standard shipping of £5.99 for orders under £100 and €8.50 for orders under €150. Next-day delivery with DPD is also offered for £6.99. The INOV8 community programme includes 10% off your first order, access to exclusive product drops and sales, and news and advice by email. The brand maintains a rating of 4.7 out of 5 on Trustpilot.

Editorial content and other sections

The site includes the section The Pinnacle – The INOV8 Journal, along with sections on NATURALFIT™, Lakeland Trails and RENOV8. Navigation is completed with customer service pages, FAQs, product care, returns, shipping, size guide and legal sections.