Joyful Living

Joyful Living, homeware on the Norfolk coast

Joyful Living is a homeware store located at Drove Orchards, on Thornham Road, Thornham (Norfolk). The business began in 2009 in a small disused building on a working farm, which in the 1950s had been used for packing mushrooms. In 2014 it moved to a larger barn on the same site, where it continues to operate.

Evolution of style and selection

The store started out with rustic and vintage homeware. Over time, its founder defined a style of its own based on a neutral colour palette that gives prominence to textures. In 2024, that style has expanded with touches of colour, careful product presentation, surprising brands and a constant attention to scents. The selection includes new arrivals and collections that are refreshed regularly.

Products and services

The store's catalogue brings together homeware items such as blockprint tablecloths and napkins, stonewash velvet cushions in various colours and toilet brush holders. The website shows prices in pounds sterling and offers free delivery on orders over £75. It also has gift vouchers and a newsletter to announce new collections.

Customer service and team

The store team serves customers in the shop and offers advice during the purchase. The founder, Jo, splits her time between the Norfolk coast, Oxfordshire and Cornwall, and is responsible for sourcing and creating new collections for the store. Jess, Beth and Kerry are part of the team.

Location and contact

Drove Orchards, Thornham Road, Thornham, Norfolk PE36 6LS · Phone: 01485525714 · Email: hello@joyfulliving.co.uk