Tattd

Tattd: semi-permanent temporary tattoos made in the UK

Tattd is a UK-based online store dedicated to selling semi-permanent temporary tattoos. Its catalogue features over 450 designs and combines ready-to-apply options with a customisation service that allows customers to upload their own design. The company produces its products in the UK and ships internationally.

How semi-permanent tattoos work

Unlike traditional temporary tattoos, which sit on the surface of the skin, Tattd's penetrate the skin for a more realistic look. Application is painless and takes just a few steps. Once applied, the ink interacts with the skin's proteins and keratin and darkens progressively over 24 to 48 hours.

The company states a wear time of up to ten days, although this can vary depending on the area of the body, daily activity and the skin's moisture level. The ink fades naturally as the skin regenerates.

Catalogue: designs, formats and customisation

The catalogue is organised by size (small, medium, large, extra large and sleeves) and by theme, including floral, animals, quotes, mythology, magical, space, travel, geometric and tribal. In addition to individual designs, the store offers multipacks, mystery bundles, full sleeves and finger tattoos.

The customisation service allows you to order your own design in eight formats, from 2.5 x 2.5 cm up to a 16 x 46 cm sleeve. The catalogue shows prices starting at £30 for the smallest format and reaching £70 for the custom sleeve.

Product composition and safety

The company states that its inks are 100% vegan, with no animal-derived ingredients and no animal testing. The semi-permanent tattoos in the Genipa line are made with 100% natural ingredients from real fruit. According to the company, all its products have undergone safety testing to meet cosmetic regulatory requirements and are clinically tested.

Shipping and complementary services

Tattd ships worldwide and offers free shipping on orders over £45. The store also sells primer wipes (TATTD Primer Wipes) and offers an order protection service called 30 Day Inksurance™ for £3.99, designed to cover application issues. The company has a wholesale programme, as well as ambassador and referral initiatives.

Product storage

The ink has a shelf life of two to three years, so tattoos should be stored in a dry, cool place.