Samuel Makepeace Bespoke Estate Agents

Samuel Makepeace Bespoke Estate Agents: sales, lettings and auctions in Staffordshire

Samuel Makepeace Bespoke Estate Agents is an independent estate agency operating in Stoke-on-Trent, Newcastle-under-Lyme, Alsager and the wider Staffordshire area. Its activity covers the sale and letting of residential and commercial properties, as well as the auction segment. The firm presents itself as specialising in a bespoke service, with the premise that no request is too big or too small.

The company states it has over thirty years of combined experience in the sector and says it covers Kidsgrove, Milton, Newcastle-under-Lyme, Longton & Trentham and Alsager, plus surrounding areas. In its communications it highlights that two of its branches are local, although the office structure detailed on the website includes several points of contact.

Estate agency services

Samuel Makepeace's service catalogue is organised into three main areas: sales, lettings and auctions. For each of these the agency offers valuations and has lists of available properties. The firm also provides users with an instant online valuation and a registration service for those looking to buy or rent.

• Sales: marketing of properties for sale, with prior valuation and access to available properties.
• Lettings: management of rental properties, with valuation and lists of homes to let.
• Auctions: auction sale service, with valuation and registration of interested parties.

The agency states that its service is bespoke and tailored to each property and seller, with the stated aim that each property stands out from the competition. Among its working values it mentions bespoke marketing, responsiveness, proactiveness, transparency, customer focus and continuity.

Industry recognition

Samuel Makepeace received an innovation award presented by Iceberg Digital, a technology supplier to the property industry. According to the published information, the award recognises the evolution of its systems, processes, efficiencies and customer experience. The company also cites statements from Mark Burgess, CEO of Iceberg Digital, who places the firm among the agencies leading the way in innovation in the UK market.

Coverage and local presence

The agency's activity extends across Stoke-on-Trent, Newcastle-under-Lyme and South Cheshire, with specific attention to Kidsgrove, Milton, Newcastle-under-Lyme, Longton & Trentham and Alsager, plus neighbouring areas. The website structures information by area and allows contact with the nearest branch. The company maintains a mobile app available for iOS and Android, from which property listings can be viewed and valuations requested.

Marketing initiatives and content

The firm organises an annual competition called House of the Year, which in 2026 is in its corresponding edition and with which it highlights exceptional properties in Staffordshire. The agency's blog features monthly winners and nominees, such as those for May and April 2026, with examples of homes in Basnett's Wood, Hanchurch Lane, Red Lion Close, Clewlows Bank and Church Street in Audley Parish. This content combines property promotion with the showcasing of distinctive properties in the area.

Branches and offices

Kidsgrove branch: 14 Heathcote Street, Kidsgrove, Stoke-On-Trent, ST7 4AA · Phone: 01782 914444

Milton branch: 1 Millrise Rd, Milton, Stoke-on-Trent ST2 7BN · Phone: 01782 958944

Alsager branch: Phone: 01270 814550

Newcastle-under-Lyme branch: Phone: 01782 950722

Longton & Trentham branch: Phone: 01782 291464