L•O•M

L•O•M, party and festival fashion with its own prints

L•O•M is a British party and festival clothing brand that designs its own fabrics and prints. The brand works from a home studio in St Leonards and its founder, Louise O'Mahony, designs all the pieces and prints. The company presents itself as a colourful and eye-catching fashion option, with garments designed for festive contexts, weddings and events.

Garments, collections and prints

The catalogue is organised into several product lines and collections identified by their own prints. The collections include Feral, Cala Elysium, Intergalactic Rodeo, Forest of Dreams, Femina Magicae, Vendala, Tribal Tales and Folklorico, as well as the Wild Romance collection, presented as a wedding and events proposal.

The offering includes jumpsuits and bodysuits, trousers and shorts, skirts, tops, dresses, tunics, sleeves and gloves, belts, harnesses, jewellery and accessories. The Dallas line, with fringed trousers and shorts in various colours, appears among the featured products, along with leopard print garments such as the bias-cut cocktail dress, the off-the-shoulder jumpsuit, the Saloon blouse or the faux silk trousers.

The materials the brand mentions include luxury lycra, jersey, sheer, denim, velvet and fringe. The decoration of the garments uses pom poms, sequins, fringe and ruffles.

Wedding, bespoke and fabric sales

L•O•M has a specific wedding and events line, L•O•M Wedding, aimed at brides and couples. The brand also offers a fully bespoke service and customisation options on its garments. It also sells a limited amount of its prints so that others can create their own pieces.

Homeware and accessories

Beyond clothing, the catalogue includes textile and table items with the house prints: table runners, tablecloths, napkins, tote bags, velvet pouches, eye masks, tea towels and neckerchiefs. It also sells accessories such as dip dye tassel earrings, necklaces, chain belts, harnesses and fans.

Handmade production and new chapter

Most pieces are made to order and handmade. According to information published by the brand itself, the production time at the time of enquiry was one week, with the possibility of handling urgent orders by leaving a note. The company states that it ships free in the UK from £150 and internationally from £250, and that US customers have duties included in the price.

A blog post dated May 2025 explains that, after a significant downsizing at the beginning of the year, L•O•M enters a new chapter managed solely by its founder from her home studio in St Leonards. The text notes that some bestsellers are being discontinued and that the brand is refocusing its activity towards bespoke wedding outfits and unique party wear.

Presence and recognition

The brand collaborates with Wolf & Moon on a joint jewellery line. Among its public appearances, the label highlights that Sophie Ellis-Bextor wore one of its pieces, the Femina Magicae bodysuit, on the cover of her album Kitchen Disco. The site shows a 5.0 rating on Trustpilot.