Debenhams

Debenhams, British department store for fashion, home and beauty

Debenhams is a department store chain with an online presence that sells fashion for women, men and children, as well as homeware, beauty and electronics. Its online catalogue brings together both own-brand and external labels, and is organised into clearly differentiated sections: women, men, kids, home, electronics, beauty and wedding.

Women's fashion range

The women's section includes clothing and accessories from labels such as AX Paris, Boohoo, Coast, Dorothy Perkins, Karen Millen, Oasis, Phase Eight, PrettyLittleThing, Principles, Roman, Wallis, Warehouse and Yours, among others. The catalogue covers dresses in different lengths (maxi, midi, mini), denim, occasionwear, workwear, plus size, petite, tall and maternity. Footwear and accessories include boots, bags, watches, jewellery, hats, sunglasses and belts. The offering is completed by seasonal collections such as autumn, as well as specific selections for wedding guests, mother of the bride and hen dos.

Men's fashion and accessories

The men's section includes shirts, suits (two- and three-piece, tuxedo and morning suits), trousers, jumpers, jackets, coats, sportswear, underwear and footwear. Available brands include BoohooMAN, Burton, Calvin Klein, Dune London, French Connection, Kurt Geiger, Lacoste, Maine, Mountain Warehouse, Regatta, Skechers and Threadbare. Special sizes such as Big & Tall, Plus Size and Tall are offered, along with wedding sections for groom, groomsmen and guests.

Kids' and baby fashion

The kids' section is divided into girls, boys and baby, with clothing, footwear, accessories and newborn items such as pushchairs, nursery furniture, cot bedding and monitors. It also includes toys from brands such as Lego, Pokemon, Peppa Pig, Spiderman, Star Wars, Super Mario and Toy Story. Clothing is organised by age, from 0-3 months to 12-13 years, and features back-to-school sections (uniforms, sports kit, backpacks and school shoes) and fancy dress.

Home, electronics and beauty

The home area covers furniture (sofas, beds, tables, wardrobes), textiles (bedding, curtains, rugs), lighting, décor, kitchenware, bathroom, cleaning, pets and garden. Electronics includes small and large appliances from brands such as Dyson, Ninja, Samsung, Smeg, Shark, Russell Hobbs, Panasonic and Morphy Richards, as well as televisions, phones, audio, computing and power tools. The beauty section brings together fragrances, skincare and makeup from labels such as Armani, Benefit, Clarins, Estée Lauder, Lancôme, MAC Cosmetics, Urban Decay and Yves Saint Laurent, among others.

Featured brands and services

Debenhams sells both own-brand labels (Maine, Principles, Burton, Coast, Dorothy Perkins, Wallis, Oasis) and external fashion, home and beauty labels. The website includes a visual search tool that allows you to find similar products from a photograph. The catalogue shows promotions and sale events, such as discounts of up to 75% in various categories, and launches seasonal products such as the beauty advent calendar.