Certini Bicycle Company

Certini Bicycle Company, five cycling stores in the UK

Certini Bicycle Company is a bicycle store chain created in 2001 by two friends with more than 25 years of experience in the sector. The project was born from its founders' interest in cycling and, according to its own presentation, that passion has been passed on to the next generation, which continues to lead the business. The company defines itself as a family-run business.

More than two decades later, the company operates five stores across four locations: Plymouth, Bristol, Birmingham and Stafford. In addition to its own Certini stores, it manages Specialized Concept Store locations in the southwest and the English Midlands.

Bicycle and e-bike catalogue

The range is organised by bike type and by brand. Among the available categories are road bikes, mountain bikes, gravel and cyclocross bikes, hybrid and commuter bikes, triathlon and time trial bikes, kids' bikes and frames.

In the electric bikes section, a distinction is made between road and gravel e-bikes, mountain e-bikes, hybrid and commuter e-bikes, folding e-bikes and kids' e-bikes. Brands in the catalogue include Specialized, Cube, Cannondale, Giant, Frog Bikes and Liv, with specific models such as Specialized Aethos, Allez, Chisel, Crux, Diverge, Epic, Rockhopper, Roubaix, Stumpjumper or Tarmac; Cube Aerium, Agree, Aim, Attain, Litening, Nature or Nuroad; Giant Contend, Defy, Propel, Revolt, Roam, TCR or Trinity; and Liv Avail and EnviLiv. In electric bikes, models include Specialized Turbo Como, Turbo Creo SL, Turbo Levo, Turbo Kenevo, Turbo Tero and Turbo Vado, and Cube Editor Hybrid, Kathmandu Hybrid, Reaction Hybrid, Stereo Hybrid, Supreme Hybrid and Touring Hybrid.

Clothing, helmets, shoes and components

The store sells clothing for men, women, unisex and kids: t-shirts, jackets, gilets, long and short sleeve jerseys, bib shorts and shorts, bib tights, short and long finger gloves, socks, warmers, caps, eyewear, rider protection, overshoes and complete ride kits. Clothing brands include Specialized, Castelli, Endura, Madison Apparel, Rab, Troy Lee Designs, 100%, Tifosi, SealSkinz and Leatt.

The helmet section is divided into adult, full face, kids' and spare parts models, with brands such as Bluegrass, Specialized, Leatt, Troy Lee Designs, Endura, MET, Bell, Fizik, Kali and Giro. In shoes, road clipless shoes, MTB clipless shoes, flat pedal shoes and shoe spares are offered, from brands such as Specialized, Crankbrothers, FiveTen, Fizik and Ride Concepts.

The components section covers brakes and brake pads, disc rotors, caliper brakes, gears and drivetrain, chains, cassettes, chainsets, shifters, derailleurs, chain rings, power meters, suspension and forks, shocks, seatposts, dropper seatposts, saddles, 700c, 29", 650B/27.5" and 26" wheels, rims, axles, tyres and tubes, tubeless systems, handlebars, stems, bar tape, grips, bearings, derailleur hangers, pedals and Bosch spares, among others.

Accessories, nutrition and maintenance

The accessories catalogue includes bike storage and transport solutions, roof-mounted and rear-mounted car racks, bike travel bags, locks, mudguards, children's accessories such as child seats, cleaning and lubrication products, maintenance gift packs, tools and workstands, cycle computers, cameras, pannier bags and pannier racks, saddle and frame bags, hydration and backpacks, mini pumps, floor pumps, shock pumps and CO2 gas pumps, turbo trainers and spares.

It also has nutrition and health: energy bars, gels, chews and energy drinks, as well as bottles and cages. In safety and utilities, there are mirrors, bells, kickstands and frame protection, along with gift cards.

Offers, ex-demo and outlet

Services: click & collect, finance and workshop

Certini offers free in-store collection for online purchases (click & collect), free shipping from £60 with applicable conditions and hassle-free returns. It has flexible finance both in-store and online and accepts the Cycle to Work scheme. The website also mentions fitting services (Certini Fitting), workshop, insurance and an FAQ section. The company also publishes a blog and a careers page.

Stores and customer service

The company operates five stores in four locations: Plymouth, Bristol, Birmingham and Stafford, plus the Saltash headquarters and store. Each location has its own phone number and email address, and the customer service and web orders centre can be reached on 01752 849315 and info@certini.co.uk.

Location and contact

10 Kingsmill Road, Tamar View Industrial Estate, Saltash PL12 6LD · Phone: 01752 849315 · Email: info@certini.co.uk