The Cuddle Company

The Cuddle Company: personalised blankets for babies and children

The Cuddle Company is a UK-based online shop selling personalised blankets and comfort items, aimed mainly at babies and toddlers. Its catalogue combines blankets in various sizes and functions with covers, cushions and sensory accessories, all of which can be personalised. The company presents itself as a provider of handmade, made-to-order products, with a stated community of more than 100,000 parents in the UK.

Range of blankets and comfort items

The selection includes several lines of blankets and accessories, with prices listed on the site:

• Cuddle Blanket: £59.50, described as the best-selling option.
• Newborn Snuggle Blanket: £33.00.
• Personalised Snuggle Taggiez: £33.00.
• Personalised Taggiez: £24.00.
• Personalised Cuddle Cushion: £24.00.
• Personalised Patchwork Snuggle Taggiez: £33.00.
• Big Kid Blanket: £88.00.
• Big Kid Patchwork Blanket: £93.50.
• Satin Sensory Taggiez: £24.00.
• Personalised Blanket Bundle: £104.00.

Combined packs are also available: Cuddle Blanket & Cushions Bundle (£77.00), Snuggle & Taggie Bundle (£51.00), Taggiez Bundle set (£51.00), My 1st Halloween Bundle (£51.00), Happy Halloween Bundle (£51.00) and Elephant Blanket Bundle (£75.00). There is also a £25.00 digital gift card.

Personalisation and sensory approach

Personalisation is a central part of the offering: customers can choose designs and colour combinations, and products are made to order. The Taggiez line incorporates fabric tags which, according to the shop's description, appeal to children because of their texture and colour. The Satin Sensory Taggiez range is aimed at sensory use, and the items are presented as suitable for comfort and tactile play.

Shipping and delivery times

The company ships throughout the UK with Royal Mail 48hr Tracked. Standard shipping costs £4.50 and orders are made and dispatched within 10 to 14 working days. There is an express option at £10.00 with priority making and dispatch within 2 to 3 days, excluding weekends and bank holidays. Orders over £60 have free shipping. At the time of review, the site indicated the temporary suspension of shipping to the European Union due to new packaging and customs requirements.

Returns and purchase policy

Personalised items cannot be returned unless there is an error or defect attributable to the company, in which case a free returns label is provided and the product is remade. Non-personalised items can be returned within 14 days of receipt, in their original condition. The general refund policy is 30 days for non-personalised products. For any issues, the shop provides the contact address contact@thecuddlecompany.co.uk.

Customer reviews

The site shows an aggregate rating from 1,673 reviews, with comments highlighting the quality of the materials, softness, personalisation and speed of delivery. Several reviews mention repeat purchases and continued use of the items by children.

Location and contact

Unit 10, Manor Farm Business Centre, Manor Lane, IP9 2TD · Email: contact@thecuddlecompany.co.uk