Lakeland

Lakeland, specialist in cooking, baking, cleaning and laundry

Lakeland is a British retailer that presents itself as a specialist in cooking, baking, cleaning and laundry since 1964. Its catalogue combines utensils and cookware with small appliances and home organisation items, and the company supports the offer with its own three-year guarantee, free returns and free delivery available.

A catalogue organised by areas of the home

The store structures its range into major blocks: cooking and dining, baking, cleaning, laundry, storage and organisation, and electricals. Within each block, very specific product families are displayed, from everyday tableware to accessories for specific tasks.

Cooking and dining

• Knives and knife sets, sharpeners, kitchen scissors and chopping boards.
• Pan sets, saucepans, frying pans, woks, pressure cookers, griddle pans and casserole dishes.
• Roasting pans, roasting tins and trays, oven dishes, thermometers and timers, Yorkshire pudding tins and carving forks.
• Measuring cups, spoons and jugs, peelers, graters and zesters, colanders, tongs, spatulas and whisks.
• Dinner sets, glassware, cutlery sets, mugs, cups and saucers, serving boards and dishes, cafetieres and coffee pots, and kitchen textiles.

Baking and cake decorating

The baking section brings together baking sheets, cake and tray bake tins, baking trays, silicone bakeware, loaf tins, muffin and cupcake tins, and pie, flan, quiche and tart tins. It is completed with accessories such as mixing bowls, weighing scales, cookie and pastry cutters and moulds, baking mats, whisks, rolling pins and cooling racks.

Cake decorating includes cake toppers, cake sprinkles, food colouring, cake decorating tools and accessories, icing nozzles and piping bags, icing and marzipan, icing cutters and moulds, and cake boards. There is also baking parchment, cupcake and muffin cases, and cake tin and loaf tin liners.

Baking ingredients include cake sprinkles, food colouring, cake mixes, cooking chocolate, bread mixes and yoghurt mixes and cultures, as well as food extracts and flavourings and preserving items.

Cooking and baking electricals

The electrical range covers air fryers and their accessories, slow cookers, soup makers, rice cookers, multi cookers and sandwich makers. In baking, it includes stand mixers and hand mixers, breadmakers, ice cream makers, waffle makers and yoghurt makers. For everyday cooking, there are coffee machines, bean-to-cup coffee machines, milk frothers, kettles, toasters, blenders, food processors and electric juicers.

Cleaning

The cleaning area is divided by rooms and by type of task: floors and carpets, kitchen, bathroom, windows and glass. It includes mops, floor and carpet cleaning products, sweeping brushes and brooms, buckets and dustpan and brushes, oven and kitchen cleaning products, sponges and scourers, washing up brushes, fridge and freezer cleaning products, drain cleaners and unblockers, cleaning wipes, dishcloths, bathroom cleaning products, descalers, toilet brushes, mould cleaning products, window and glass cleaners, squeegees, cleaning cloths, moisture traps and refills, dusters, cleaning brushes, cleaning gloves and cleaning scrapers.

Cleaning electricals comprise vacuum cleaners, handheld vacuum cleaners, carpet cleaners, steam mops, hard floor cleaners, steam cleaners and electric brushes and scrubbers.

Laundry and clothing care

The laundry range includes heated airers and their accessories, outdoor rotary airers, washing lines and poles, indoor clothes airers, clothes pegs and clothes peg bags. For ironing, there are ironing boards, irons and steam generators, clothes steamers, ironing accessories and ironing board covers.

Clothes and shoe storage is covered with clothes hangers, shoe racks and boxes, clothes storage bags and boxes, vacuum storage bags, clothes storage covers and washing bags. Laundry accessories, laundry baskets, laundry detergent, stain removers and clothing care products are also added.

Storage, organisation and air quality

Food storage includes food containers, cling film, lunch and snack boxes, bread bins and bags, fridge and freezer bags, food preservers, food storage clips, ties and labels, and food caddies. Kitchen storage and organisation includes kitchen drawer organisers, dish racks, fridge and freezer boxes and shelves, cutlery trays and sink tidies and caddies.

Multi-purpose storage covers storage boxes and baskets, drawer and cupboard organisers, wheeled storage units, recycling bins and bin bags. In air quality, dehumidifiers, air purifiers and moisture traps with refills are offered. Pest control includes moth treatment, fly, spider and ant repellents, mouse and rat traps, baits and bed bug treatment.

Outdoor, picnic and Christmas

For outdoor dining and picnics, there are pizza ovens and their accessories, barbecues and accessories, drinks bottles, flasks, lunch and snack boxes and cool bags. The store also has a Christmas section with trees, tree decorations, room décor, candles, lights, wreaths and garlands, and Advent and nativity items.

Christmas food and drink includes food hampers, food gift sets, hot chocolate melts, hot chocolate biscuits and gingerbread, chocolates, cakes and desserts. For entertaining, there are Christmas crackers, fun and games, serving boards and dishes, table decorations, barware, dinner sets and cutlery sets. The gift selection is organised by recipient: for coffee lovers, cooks, bakers and the home, as well as stocking fillers, gift wrap, bags and tags.

Heating and comfort

The store includes electric blankets, heated throws, heated underblankets and electric fans, along with the Dry:Soon heated airers line.

Promotions and service

At the time of analysis, the site showed a free delivery campaign on all orders ending 28 September, as well as seasonal discounts on autumn items and a selection of tech products presented at a reduced price. The company communicates an exclusive three-year guarantee, free returns and free delivery available, and offers a store locator to find physical points of sale.