Motorfinity

Motorfinity: new car discounts for key workers

Motorfinity is a car broker based in Newark (Nottinghamshire, United Kingdom) that sells new vehicles with discounts aimed at specific professional groups. The company presents itself as an intermediary between the buyer and major manufacturers, and states that it works directly with all relevant car brands to react quickly to the market and secure offers when new models are launched.

Its proposition is built around a specific audience: NHS and dental practice employees, emergency services (police and fire), serving armed forces, reservists, Ministry of Defence (MOD) and NATO personnel, veterans, social workers, carers, local council staff, prison employees, civil servants, teachers and education staff, as well as retirees from certain services. The company works with Blue Light Card and Defence Discount Service, and offers an eligibility check form to verify whether the user belongs to any of these groups.

Available catalogue and brands

The site displays a catalogue of new vehicles from brands such as Alpine, Audi, BMW, Changan, Citroën, Cupra, Dacia, DS, Ford, Genesis, Hyundai, Jeep, Kia, Leapmotor, Lepas, Lexus, Mazda, Nissan, Peugeot, Renault, Seat, Skoda, Smart, Toyota, Vauxhall, Volkswagen and Xpeng. The company states that all makes and models are available to its eligible audience, and that it does not sell used cars: it only sells new vehicles, in most cases with the customer as the first owner.

Among the models featured at the time of analysis were the Lexus RZ Electric Estate 350e, the Nissan Qashqai Hatchback 1.5 E-Power, the Audi Q5 Estate 2.0 TFSI e Quattro, the Toyota Yaris Hatchback 1.5 Hybrid, the Volkswagen Golf Hatchback 1.5 eTSI, the Ford Explorer Electric and the Nissan X-Trail Station Wagon 1.5 E-Power. The site listed specific prices and savings for some of them, with PCP/HP finance options and the possibility to enquire about terms.

Buying process and associated services

The process described by the company begins with choosing a make and model, followed by submitting an enquiry with the customer's details and requirements. An assigned adviser guides the buyer throughout the process, providing information on prices, finance options and part-exchange valuation of a used vehicle. Once the order is placed, the delivery team coordinates delivery of the new vehicle to the customer's home.

Motorfinity offers PCP and HP finance through a limited number of lenders, and acts as a credit broker, not as a lender. The company states that it receives a commission from the finance provider if the customer enters into an agreement, and that it discloses the amount of that commission. It also has dedicated sites for leasing and finance, and mentions the possibility of obtaining exclusive offers only through leasing.

Business data and recognition

The company reports accumulated savings of £25.2 million on new cars during the 2022/23 financial year, with more than 3,650 vehicles delivered in the same period, more than 2,000 customer reviews and more than 100 verified dealers. At the time of analysis, the site showed an "Excellent" rating on Trustpilot.

Motorfinity Group Limited operates under the names Motorfinity, Motorfinity Corporate, Motorfinity Leasing, Motorfinity Corporate Leasing and Financefinity. It is authorised and regulated by the Financial Conduct Authority (FRN 958474) and its VAT number is GB 260 3105 52.

Location and contact

Motorfinity Group Limited, 3 Northgate Terrace, Northern Road, Newark, Nottinghamshire, NG24 2EU · Phone: 01636 558 885