DreamCloud

DreamCloud, hybrid mattresses and sleep in the UK

DreamCloud is a sleep brand operating in the UK through its online store. Its catalogue focuses on hybrid mattresses, bases and bed frames, furniture and bedding, with direct-to-consumer sales and free home delivery. The company presents itself as an affordable alternative to other brands in the sector and claims that more than 2.5 million people sleep on its products worldwide.

Hybrid mattresses and comfort layers

The main product is the DreamCloud hybrid mattress, available from £349 or by instalments of £29.08 per month. The brand describes it with six layers: a luxury quilted cover, a breathable 'Dream Plush' memory foam that adapts to your position, a dynamic transition layer to promote spinal alignment, a support foam layer, a 15 cm pocket spring core with reinforced edges to reduce motion transfer, and a non-slip base that grips the bed frame.

The range is organised into two tiers: the Classic Comfort model, presented as a hybrid, and the Luxury Hybrid, described as the most premium option. The store shows reference prices from £349 and from £345.51 in different promotions.

Bases, bed frames and furniture

Alongside mattresses, DreamCloud sells bases and bed frames: the bamboo bed frame, the platform bed frame, the luxury headboard and the ottoman bed frame. The bamboo platform bed frame is offered from £249 or £20.75 per month. The furniture section includes a sofa bed and bedside tables.

Bedding and accessories

The bedding section includes mattress protectors, sheet sets, duvets, bedding bundles, weighted blankets and pillows, including the DreamCloud Pillow and the Whole Night's Sleep Pillow. The brand also sells the Cloverlane line. The DreamCloud bedding set is offered from £55.

Bedroom bundles

The company groups its products into bundles that combine bed and mattress. These include the Bedroom Bundle, the Bamboo Bed and Mattress Bundle, the Bamboo Bedroom Bundle, the Starter Bundle, the Platform Bundle, the Bed Frame Bundle, the Storage Bundle and the Mattress + Duvet. The Bamboo Bedroom Bundle is advertised from £849 or £70.75 per month.

Trial, warranty and finance

DreamCloud offers a 365-night home trial, lifetime warranty, free shipping and returns, and free delivery on a specific day with dispatch within three working days. Finance is provided by DivideBuy, with terms of 6, 12, 18, 24 and 36 months and an interest rate of 0% APR, subject to conditions and approval by the lender. The company that operates the brand is Nectar Sleep Ltd, which acts as a credit broker and not as a lender.

Awards and ratings

The brand displays two distinctions: Tom's Guide names it best mattress for side sleepers and Slumber Search as best mattress overall, with the warning that there are affiliate advertising relationships with those publications and that they have not received editorial influence. According to its own survey conducted in January 2023 among DreamCloud mattress buyers, 100% considered the purchase good value for money, 68% rated the mattress quality 10 out of 10 and seven out of ten respondents would recommend the brand to friends or family.

Customer service

The support team, called Sleep Specialists, is available Monday to Friday from 9:00 to 17:30 and offers assistance by chat and phone. The store allows you to check order status, track it and manage returns.