Hello Laundry

Hello Laundry: laundry and dry cleaning with home pickup and delivery in London

Hello Laundry is a laundry, dry cleaning and ironing services company based in London (United Kingdom) that operates through an online platform and a mobile app. Founded in 2017, it presents itself as a provider that works with professional dry cleaners, launderers and tailors to offer free home pickup and delivery within 24 hours. The company serves both individual and commercial clients, and its model is based on booking pickups through the website or app, real-time order tracking and returning clean, folded clothes to the customer's home.

Laundry, dry cleaning and ironing services

Hello Laundry's catalogue is organised into six main lines, each with specific processing, packaging and delivery time conditions:

• Wash & Iron: includes washing, packing and drying. Delivered in a laundry bag. Accepts T-shirts, trousers, socks, handkerchiefs and underwear. Service time is 24 hours and the price starts from £19.30 per 6 kg.
• Laundry (Wash and Fold): washing with packing and drying, returned in a bag. Accepts shirts, jeans, suits, evening dresses, children's clothes and more. Service time is 48 hours and the price starts from £19.30 per 6 kg.
• Ironing: professional wrinkle-free ironing, delivered on hangers. Accepts shirts, trousers, blazers, dresses, cardigans, aprons and more. Service time is 24 hours and the price starts from £1.45 per item.
• Dry Cleaning: dry cleaning with delivery on hangers. Accepts shirts, dresses, suits, jackets, jumpsuits and more. Service time is 48 hours and the price starts from £1.90 per item.
• Quilts & Bulky Items: custom cleaning with delivery in a laundry bag. Accepts sheets, duvets, blankets and mattress protectors. Service time is up to 3 days and the price starts from £9.95 per item.
• Alterations: clothing alterations with delivery on hangers. Accepts shirts, trousers, dresses, coat linings and curtains. The price starts from £7.00 per item.

Delivery is free on all services. The minimum order is £20. The prices indicated correspond to the catalogue published on the website at the time of the analysis.

How the service works

Hello Laundry's process is divided into four steps. First, the customer schedules the pickup through the website or mobile app, with booking available 24 hours a day, 7 days a week. Then, they place the clothes in Hello Laundry's reusable bag, using one disposable bag per service (washing, dry cleaning or ironing); there is no need to count or weigh the clothes. Next, a driver collects the order at the indicated location at no extra cost, with same-day pickup available and real-time order tracking. Finally, the clean, fresh and folded clothes are delivered within 24 hours to the chosen address, with the option to reschedule delivery if the customer is not available.

Individual and commercial clients

Hello Laundry serves a base of household customers who use the service for their everyday laundry. In addition, it provides commercial laundry services to a variety of businesses, including hotels, restaurants, offices, cafés, gyms, spas, salons, nurseries and Airbnb accommodations. For these clients, the company offers regular pickup and delivery, as well as regular laundry, dry cleaning and ironing services tailored to their needs. The company states that interested businesses can fill in a contact form with their requirements so that the team can get in touch.

Coverage and presence

Hello Laundry operates in London and the United Kingdom, and explicitly mentions other cities such as Birmingham, Manchester, Essex and Bristol. It also refers to a global presence with mentions of France, Norway and the United States, although the characteristics of those international operations are not detailed.

Sustainability and operational practices

The company declares a sustainability approach in its operations, which includes the use of zero-emission delivery vehicles, efficient water use, low-energy washing machines, non-biological detergents, renewable energy resources and environmentally friendly packaging. Reusable laundry bags are part of this commitment. Hello Laundry states that these practices aim to minimise environmental impact without compromising service quality.

Ratings and recognition

Hello Laundry's website shows that the company has been ranked number 1 by customers in the United Kingdom in the categories of dry cleaning, clothes ironing, laundry and wash and fold service. The company states that more than 3,000 users have rated it as "Excellent" and that it has more than 53,840 customers. These claims come from the company's own presentation and the testimonials published on its website.