PureGym

PureGym, 24-hour gym chain in the UK

PureGym is a gym chain with over 450 locations across the UK. Its offering is built around three pillars: 24/7 access at most sites, classes included in most memberships, and no-contract memberships that can be cancelled at any time. The company presents itself under the slogan "Everybody welcome".

Memberships and terms

The company offers three main plans, all with no contract and cancellation at any time:

• Off-Peak: includes access during limited hours and class booking 8 days in advance. The typical cost stated is £18.99 per month, plus a joining fee from £10.
• Core: allows gym access at any time and class booking 8 days in advance. The typical cost stated is £24.99 per month, plus a joining fee from £10.
• Plus: includes everything in the Core plan and adds multi-gym access, class booking 14 days in advance, the option to bring a guest up to four times a month, membership freezing at any time, unlimited flavoured water with vitamins, and discounts of up to 60% at top brands. The typical cost stated is £31.99 per month, plus a joining fee from £10.

Prices may vary by location. The company also offers day passes, corporate memberships, and student memberships, with discounts of up to 30% for the first six months and no joining fee for students. At the time of review, the site showed a £0 joining fee promotion with the code ZEROJF, valid at selected gyms and ending the following Monday.

Instructor-led classes

The included class offering covers several categories. In the cardiovascular area are Zumba, Step, Cycle, Ride, Run Club, Burn, Box Fit, HIIT, Combat, and Circuits. For sculpting and toning, GLC, Core, Pump, and Body Tone are offered. The mind and body area includes yoga, pilates, and mindfulness classes. Functional strength is covered by Strength, Lift, and Hyrox classes.

Personal training and app

The chain has personal trainers working at its facilities, focused on helping members reach their goals. It also has a free iOS and Android app that the company describes as award-winning, which provides access to additional content and services.

Training and nutrition resources

The PureGym website publishes a library of exercise guides organised by muscle groups and activity type: abs and core, arms and shoulders, back, chest, legs, glutes, full body, and cardio. It also offers free workout videos, routines by body part, training plans for events and races (marathon, half marathon, 10k, and 5k), nutrition and diet advice, recipes, and specific health content, such as exercising with health conditions, mental health and the gym, anxiety, depression, and stress, as well as guidance for those starting out at the gym and for over-50s.

Geographic presence

The company operates in England, Scotland, Wales, and Northern Ireland. Among the cities with gyms listed on its website are London (with locations in the east, north, south, west, and Greenwich), Bradford, Leeds, Liverpool, Manchester, Newcastle, Sheffield, Stockport, Warrington, Hull, Cambridge, Norwich, Peterborough, Ipswich, Bristol, Gloucester, Swindon, Brighton, Canterbury, Exeter, Portsmouth, Southampton, Oxford, Plymouth, Reading, Bath, Bournemouth, Birmingham, Coventry, Leicester, Northampton, Nottingham, Stoke-on-Trent, Wolverhampton, Milton Keynes, Lincoln, Cannock, Derby, Aberdeen, Edinburgh, Glasgow, Cardiff, and Belfast. The company is also present in Switzerland, Denmark, the United States, and Ireland.

Corporate details

Pure Gym Limited is registered in England with number 6690189. Its registered office is at Town Centre House, Merrion Centre, Leeds LS2 8LY.