Digital Advertising Network · Kington, Herefordshire, United Kingdom

DAO

DAO (formerly Daopush) is a digital advertising network founded in 2019 that connects advertisers, media buyers, webmasters and ad networks through its own traffic management platform and ad formats.

About DAO

DAO, a digital advertising network for advertisers and webmasters

DAO, which previously operated under the name Daopush, is a technology advertising platform that coordinates cooperation between advertisers, media buyers, webmasters and ad networks. The project launched in 2019 and, according to its own presentation, has established itself as one of the market's leading advertising networks.

Proprietary platform and ad rotation

The company operates a proprietary platform that integrates a set of tools and an easy-to-use interface. Its smart ad rotation system is designed to sustain high and stable CPM rates for webmasters. More than 3,000 websites generate revenue through DAO.

Traffic targeting and quality control

For advertisers, the platform includes an anti-bot system and advanced targeting settings designed to ensure that ad impressions reach the right audience. The company states that it serves around one billion impressions per day across more than 174 countries.

Available ad formats

The network's catalog of ad formats includes push, InPage, video and popunder.

Analytics tools and payments

DAO's proprietary software provides access to detailed statistics across various breakdowns, including real-time data, along with strategic analysis tools aimed at improving return on investment. On the operational side, the platform offers a range of automatic payment methods, a minimum deposit of $50 and dedicated support available 24 hours a day, 7 days a week.

Customer profiles and business model

DAO's offering is structured around several areas: selling traffic to advertisers, monetizing traffic for webmasters and connecting with ad networks through standards such as OpenRTB and xml and json formats. The company defines its mission as providing an effective solution for publishers and advertisers to achieve the KPIs they set.

Corporate details

The entity that operates the platform is DAO ADVERTISING LLP, with its registered office at 61 Bridge Street, Kington, Herefordshire, HR5 3DJ, United Kingdom.

Location and contact

61 Bridge Street, Kington, Herefordshire, HR5 3DJ, United Kingdom

In brief

Digital advertising network