LCR Sports

LCR Sports: football coaching for children in South East London and Kent

LCR Sports presents itself as a company of professional football coaches operating in South East London and Kent. Its offering is aimed at boys and girls from 20 months to 14 years old, with programmes ranging from a first introduction to the ball to more advanced technical development sessions. The company structures its activity around several programmes: football development, football camps, toddler football, 1-to-1 coaching and kids parties, as well as after-school clubs.

Programmes and coaching sessions

The LCR Sports catalogue includes development sessions designed to help children improve their skills in a fun and positive environment, as well as introductory sessions aimed at those approaching football for the first time. The company also organises football camps, with options to book single days or full weeks, and toddler football sessions. To these are added 1-to-1 coaching and kids parties, completing a proposition aimed at different ages and levels of experience.

The company has announced the launch of LCR Academy, a small-group training programme with a maximum of six players per group, focused on technical ability and game understanding. This format aims to offer more individualised attention and help participants gain confidence and raise their level. The first sessions of this programme are aimed at the 9 to 10 and 11 to 13 age groups, with plans to add more age groups.

Facilities and training centres

LCR Sports operates at two confirmed training centres. The Gravesend centre operates at Saint George's Secondary School, on the Muga Pitch at Meadow Road, Northfleet, with sessions on Mondays from 17:00 to 19:30. The Bexley Park centre operates at Bexley Park Sports and Social Club, on Calvert Drive, Dartford, with sessions on Wednesdays from 17:00 to 19:30. The company has indicated that it plans to open a Bexley venue soon for the small-group programme.

Founder profile and qualifications

Charlie Richards is the founder of LCR Sports and a UEFA-qualified football coach. According to the company's information, he has worked on football programmes for organisations such as Charlton Athletic, Millwall and the David Beckham Academy. The coaching team holds FA qualifications, FA safeguarding children training and FA emergency first aid, and the activity is covered by sports insurance.

Methodology and technical content

The company's published material shows an approach centred on individual and collective technical development. Among the content it shares are passing drills with following the ball and progressively increasing intensity, mastering control with the inside and outside of the foot, the L-turn, the stepover and the Cruyff turn, as well as principles of quick ball circulation and coordinated team movement. It also covers dribbling in 1v1 situations and finishing work.

Family reviews

The testimonials collected on the site highlight the coach's professionalism and manner, as well as the children's satisfaction with the camps and evening training sessions. Several reviews emphasise the combination of skills, games and teamwork, and some families mention their recurring attendance at school holiday sessions over several years.

Venues and locations

Gravesend venue: Saint George’s Secondary School, Muga Pitch, Meadow Rd, Northfleet, Gravesend DA11 7LS

Bexley Park venue: Bexley Park Sports And Social Club, Calvert Drive, Dartford DA2 7GA