Leads Everyday

Leads Everyday: lead generation for trades and services in the UK

Leads Everyday is a British company specialising in lead generation for tradespeople and service professionals. Its model combines the creation of custom landing pages for each trade with targeted Google Ads campaigns, so that clients receive direct enquiries from people looking for their services in their area. The company claims to have run over 20,000 campaigns across the UK and delivered more than one million unique leads to British businesses.

A model with no commissions or shared leads

The company's proposition is built around three commitments: leads are exclusive to the client, not shared or resold to competitors; no commission is charged on jobs, but a fixed monthly fee; and no long-term contracts are imposed. According to its own presentation, the company was founded to correct industry practices it considered abusive, such as charging commissions, reselling contacts between competitors and contracts without guaranteed results.

Work process

The method described by Leads Everyday unfolds in three phases. First, the client's business, goals and ideal customer are analysed. Then, targeted lists are built and the lead generation communication is designed. Finally, leads ready to book appointments are delivered. The company builds a professional, mobile-optimised landing page tailored to each trade, and runs Google Ads targeting local searches. When a user completes a form or calls directly, the client receives the lead instantly with name, phone number, need and location. The campaign is monitored and optimised daily. The company states that most clients receive their first leads within 24 hours and that the average time to get a campaign live is 48 hours.

Sectors and trades served

The company works with over 60 industries in the UK. Its service catalogue covers four main areas:

• Construction and home improvements: plastering, scaffolding, extensions, loft conversions, kitchens and bathrooms, flooring, garage doors, conservatory roofs, insulation, damp proofing, jointing, bricklaying, concrete, dry lining, painting and decorating, tiling, driveways, fencing, guttering, roof repairs, asbestos removal, demolition, artificial grass, gardening, property maintenance, architects and chimney services.
• Motor trade: MOT bookings, servicing, bodywork and specialist repairs, including clutch, suspension, brakes, cambelt, turbo, gearbox, engine recon and rebuilds, exhausts, DPF and carbon cleaning, remapping, tyres, wheel repair and alloys, bodyshop and smart repairs, auto electrician, air conditioning, electric and hybrid servicing, towbar supply and installation, vehicle immobiliser installation, detailing, car and van finance, vehicle recovery, differentials and mobile mechanic.
• Technical trades: electricians, plumbing and heating, boiler repairs and servicing, EV charging, PAT testing, solar panels, locksmith, alarms, CCTV, chimney sweep and drain clearance.
• Cleaning: general cleaning, carpets, windows, ovens, gutters, exteriors, roofs and moss removal, as well as garden services.
• Other industries: beauty, teeth whitening, tattoo removals, opticians, solicitors, driving instructors, taxi and airport transfers, line marking, skip hire, grab hire, waste clearance, house and garage clearance, removals, plant hire, pest control and tree surgeon.

Team and presence

The company has a team of marketing specialists dedicated to lead generation. Among the names listed on its website are Max Young, Robert O'Toole, Dan Feltham, Kameron James-Bowen, Maximilian Filipowicz, Imogen Blyth, Ella Croft, Tallulah Stanley, Luke Usher, Nathan Hydes, Jordan Miles and Sean Chambers. The company operates from its headquarters in Fareham, Hampshire, and serves clients across the UK.

Results and resources

Leads Everyday publishes case studies and articles aimed at trades businesses. Notable examples include JGM Mobile Mechanical Services, with 300% growth in monthly turnover. Its blog covers topics such as what makes a good lead for a trades business and why lead conversion is as important as lead generation. The company has accumulated over 1,200 reviews across various platforms.

Location and contact

Leads Everyday Limited, First Corner, Hackett Way, Fareham PO14 1AJ · Phone: 0333 0 424 424