Digital Dentistry · United Kingdom

Toothfairy

Digital dental platform connecting patients with licensed dentists for virtual exams, emergencies, clear aligners, and whitening, featuring a smart electric toothbrush and dental AI.

About Toothfairy

Toothfairy: digital dentistry with licensed dentists

Toothfairy is a dental services platform that connects users with licensed dentists through a mobile app. The company presents itself as "the dentist who will see you now" and offers remote dental care, available 24 hours a day, 7 days a week, from anywhere. Its offering combines teleconsultation with proprietary technology tools, such as a smart electric toothbrush and a dental artificial intelligence assistant.

Available services and treatments

The platform allows you to book virtual dental exams, emergency consultations, orthodontic treatments, and whitening. Services are organized into several areas:

  • Virtual exams: remote evaluation with verified dentists, with fast approvals and digital delivery of prescriptions.
  • Dental emergencies: same-day care for toothache, broken or chipped teeth, loose fillings, lost crowns, bleeding gums, abscesses, infections, or wisdom tooth problems.
  • Clear aligners: transparent aligners with 24/7 dental supervision and a 3D treatment plan.
  • Teeth whitening: solution with a dentist's prescription, custom trays, and LED gel, presented as enamel-safe.
  • The Wand™ smart electric toothbrush: newly launched product, described as #1 rated by dentists, with a built-in camera.

Technology: artificial intelligence and smart toothbrush

Toothfairy has developed Ora, presented as the world's most advanced dental artificial intelligence assistant, trained by real dentists. Ora helps prevent dental problems before they become chronic and expensive, offering personalized recommendations based on the user's needs and goals. The platform also includes a smart electric toothbrush with a camera, called The Wand™, which complements the company's digital ecosystem.

For businesses: dental coverage for employees

The company offers a dental benefits program for businesses that aims to protect employees, reduce sick days, and improve the oral health of the workforce. The service includes access to virtual exams, digital prescriptions, and modern dental care as part of the corporate wellness package. The company states that its solution helps reduce absenteeism and protect the workforce.

Members area and treatment management

Registered users access a members area with features such as treatment tracking, virtual exam history, dental plan management, access codes, exclusive discounts, and a dentist finder. There is also the option to refer a friend and manage insurance coverage. The platform allows patients to track the progress of their orthodontic treatment and access member benefits.

Awards and international presence

Toothfairy presents itself as the world's #1 dental app, patented in over 20 countries, with a rating of 4.8 out of 5 on Trustpilot. The company has received awards for its dental service and states that its platform is fully health regulated. Among verified patient testimonials, positive experiences with aligners, team care, and fast response through the app stand out.

Frequently asked questions and security

The company answers common questions about information security, stating that it complies with data protection and health requirements for handling patient information. It also clarifies that you do not need to have a regular dentist to use Toothfairy. The platform is available for download on the App Store and Google Play.

In brief

Digital dentistry and teledentistry