icon Bean Bags

icon Bean Bags, British specialist in bean-filled seating

icon Bean Bags is a UK online store dedicated to selling bean bags, pouffes and lounging cushions. The company, which presents itself as formerly known as Bean Bag Bazaar, operates through its own e-commerce site and markets its products with free next-day delivery and free returns, as stated on its page.

The catalogue is organised by product type, by room and by fabric, making its offering clear: bean bags for adults, kids, outdoor, indoor, gaming and giant, plus bean bag refills. The selection is completed with footstools and pouffes, indoor and outdoor cushions, and throws.

Seat types and classification by use

The store distinguishes its bean bags by format and by purpose. Formats include chairs, highback models, loungers, round and sofas. By use, the range is divided into living room, bedroom, outdoor, student living and nursery & playroom. This segmentation is reflected both in the navigation menu and in the site's promotional blocks, which direct to specific collections for living room, kids' room and bedroom.

Fabrics and finishes

Products are also grouped by manufacturing material. The website mentions cord, velvet, faux fur, bouclé, chenille and water-resistant fabrics, as well as faux leather. The company presents these finishes as part of the appeal of its pieces, with descriptions referring to the softness and comfort of each fabric.

Featured models in the catalogue

Among the references the site shows in more detail are the Natalia Velvet Armchair Bean Bag in Dawn Pink, described as a statement armchair with velvet fabric; the Kingston Cord Classic Bean Bag in Heather, made from soft corduroy; the Faux Fur Cocoon Bean Bag in natural, with a cocoon shape and faux fur; the Kota Velvet Sofa Bean Bag in olive green, conceived as a floor sofa; and the Kingston Velvet Classic Bean Bag Chair in charcoal grey.

The company calls another part of its selection The Luxury Line-Up, which includes the Sirena Bouclé Bean Bag Accent Chair in ivory, the Milano Bouclé Round Footstool in ivory, the Orb Chenille Accent Chair Bean Bag in mulberry, the Milano Chenille Round Footstool in mulberry and the Swoop Bouclé Accent Chair Bean Bag in olive green. The prices the site indicated at the time of analysis ranged from £29.99 for a square footstool to £199.99 for the floor sofa, including £59.99, £99.99, £109.99, £119.99, £129.99 and £149.99 depending on the model.

Filling, construction and quality guarantee

The company states that its bean bags come with filling included, so the product arrives ready to use. It also describes a manufacturing process with double stitching and double zips, aimed at extending the life of the pieces. The website includes a specific section on quality guarantee and another with frequently asked questions.

Delivery, returns and customer service

The site advertises free next-day delivery for orders placed before 1 pm Monday to Thursday, with applicable conditions, and free returns. Customer service is handled through a contact phone number and a form, and the company presents itself as a human team available to answer questions.

Corporate and brand activity

icon Bean Bags identifies itself as a British design brand and has a line aimed at businesses and events. The website includes sections about the company, its history, its blog, its press coverage and its brands. It also states that icon is a registered trademark in the United Kingdom and the European Union, and that the owning company is BGRP Ltd.

Location and contact

Unit 3, Easter Park, Baker Road, Nelson Park West, Cramlington, Northumberland, NE23 1WQ