Rania Zara Studio

Rania Zara Studio, Pakistani designer fashion in the UK

Rania Zara Studio is an online store based in the UK dedicated to selling luxury Pakistani designer clothing. Its catalogue brings together bridal, formal, pret and festive collections, as well as accessories and a menswear section. The company presents itself as the UK's number one store for authentic Pakistani designers and luxury clothing, a claim that corresponds to its own commercial communication.

Collections and brands represented

The offering is organised around categories such as bridal, made to order, ready to ship, best sellers, pret, accessories and menswear. Among the brands featured in the catalogue are Farida Hasan, Hussain Rehar, Annus Abrar, Mohsin Naveed Ranjha, Kanwal Malik, Nadia Farooqui, Soraya Official, Khakaa, SUFFUSE, Qalamkar, Sania Maskatiya, Haris Shakeel, Shakeelz By Zeeshan And Danish, Waniya by Mehr Azam, Zainab Zulfiqar, Fatima Ali, Ansab Jahangir, Farah Talib Aziz and Alara Atelier.

Products include pret and formal garments, kaftans, unstitched suits and bridal pieces such as lehengas. Some items are offered in sizes ranging from XS to XL, with customisation options on certain styles, while others are sold as unstitched. The catalogue shows prices in pounds sterling and some items are handled via WhatsApp contact.

Shipping and availability

The store offers free shipping across the UK for its Ready to Ship collection. The site warned that, due to the festive season in Pakistan and around the world, delivery times could be slightly longer than usual. The company also states that it ships to the UK.

Shopping services and customer care

Rania Zara Studio structures its offering around several commitments: verified authenticity of every piece before delivery, a loyalty rewards programme, prices the company describes as fair and without markup, express delivery with real-time tracking and a streamlined returns process. In addition, the website includes a newsletter whose subscription gives a 5% discount.

Editorial content and community

The site maintains a blog with styling ideas for different celebrations, such as Diwali, engagements, walima, sangeet, wedding receptions and family gatherings, featuring brands such as Haris Shakeel, Kanwal Malik and Alara Atelier. It also includes customer reviews —an average rating of 4.45 out of 5 with 44 reviews—, a client diaries section and areas dedicated to celebrities seen wearing items from the store. The company also mentions the existence of charity partners.

Shop by event and by gender

The catalogue allows browsing by events such as nikkah, bridal, reception, formals and pret, and by categories for women, men, accessories, footwear and tops. The accessories section had 12 products at the time of analysis.