Smile White

Smile White: invisible orthodontics and teeth whitening in the UK

Smile White is a British company specialising in orthodontic and cosmetic dental treatments. Its offering is built around three main services: removable clear aligners, ceramic and invisible braces, and professional teeth whitening. The company works with a network of approved dentists in the UK, which allows patients to receive treatment at local clinics.

Available treatments

• Clear aligners: custom-made removable trays to correct bite issues such as overbite, underbite, crossbite, gaps between teeth and overjet. The starting price indicated in the catalogue is £995.
• Ceramic braces: a fixed orthodontic option with ceramic brackets, described as "invisible". The starting price indicated is £3,195.
• Teeth whitening: a treatment to complete the aesthetic result, with an indicated price of £795.

Treatment process

The patient journey is structured in three stages. First, a consultation with Smile White advisors to share aesthetic goals, review treatment options, realistic timeframes and upfront costs, with no obligation. Second, an appointment with a local dentist from the Smile White network, which includes a full dental health check, X-rays and 3D scans to design and preview the future smile. Finally, the treatment is carried out in-clinic or at home, depending on the case.

Free e-consultation and dentist locator

The company offers a free e-consultation ("Free E-Consultation") as a first point of contact. It also has a dentist locator on its website so that users can find the nearest professional within its network of approved clinics.

Results and reviews

The website shows before-and-after cases of patients treated with clear aligners, identified with names such as Katy, Becky, Katie and Amy. It also displays testimonials from users who highlight the professionalism, clarity of explanations and the care received during the initial consultations. The company states that it has more than 8,000 excellent reviews.

Presence and contact

Smile White operates through its website smilewhite.co.uk and maintains a network of associated dentists in the UK. For general enquiries, the contact email is hello@smilewhite.co.uk. It also has specific addresses for influencers (influencer@smilewhite.co.uk) and press (press@smilewhite.co.uk).