Milliways

Milliways, plastic-free and plant-based chewing gum

Milliways is a company that makes chewing gum presented as plastic-free, plant-based and planet-friendly. The brand describes itself as a creator of natural snacks and rejects the use of plastic gum bases, which are common in the chewing gum industry.

Its proposition is based on seven plant-based ingredients, the absence of plastic in both the gum and the packaging, biodegradability, the absence of sugar and aspartame, the use of xylitol and long-lasting breath freshness.

Range of flavours and formats

The range shown on the site includes the Peppermint, Spearmint, Watermelon, Bubblemint and Mighty Mint varieties. They are offered in packs of 10 or 12 units, with prices shown in pounds sterling, such as 10 packs for £24 or 12 packs for £12.

Ingredients and product features

• Plant-based base with seven ingredients.
• No plastic in the gum or the packaging.
• Biodegradable.
• Sugar-free.
• With xylitol, which the company associates with dental health and the prevention of tooth decay.
• Aspartame-free.
• Long-lasting freshness.

Wholesale and international presence

Milliways has a wholesale channel aimed at retailers. The site allows users to select between the UK, USA and France versions, which indicates operations in those markets. The company encourages retailers to stock its plastic-free, sugar-free and plant-based chewing gum.

Shipping and promotions

The online shop offers free shipping on orders over £15 and a 15% discount on the first order for those who subscribe. It also warns that some deliveries may include the brand's old design, while maintaining the quality of the product.