Virgin Incentives

Virgin Incentives: corporate rewards and employee recognition

Virgin Incentives presents itself as a specialist in corporate incentives and employee engagement. Its approach focuses on "anti-ordinary" rewards, with the aim of helping companies recognise their teams, build customer loyalty or boost sales performance. The company states it has more than 5,000 experiences and over 1,000 customers, and cites a noteworthy fact: 71% of people prefer an experience over a material gift.

Experiences and products for recognition

The Virgin Incentives catalogue combines experiential rewards with flexible redemption solutions. Featured experiences include spa packages, supercar driving, short breaks, meals out and animal encounters, among others. These experiences are available in both the UK and the US.

Alongside experiences, the company offers multi-choice gift cards and corporate vouchers that allow the recipient to choose. These products are aimed at employee reward programmes, staff incentives and customer loyalty programmes. The firm also sells tangible products and organises events.

Applications and use cases

Virgin Incentives structures its solutions into two main areas: employees and customers. For employees, it offers engagement initiatives, sales incentives, team building, loyalty and long-service recognition, as well as corporate gifts. For customers, it proposes acquisition actions, gifting, referral rewards, goodwill incentives, loyalty programmes and partner promotions.

The company notes that its products are used to reward customers for a variety of reasons and can be integrated into customer-focused marketing campaigns. Specific uses it mentions include long-service awards, birthdays, prizes, Christmas gifts and ad-hoc thank-you rewards for employees, teams and customers.

International presence and offices

Virgin Incentives operates from two offices: one in the UK and one in the US. The UK office is in Bourne End, Buckinghamshire, and the US office is in New York. The company serves customers in both markets with distinct catalogues: experiences and gift cards for the UK, and experiences, eGift cards and collection vouchers for the US.

Relationship with corporate clients

The site features testimonials from corporate clients who highlight the variety of experiences, the efficiency in order management and the team's responsiveness. Testimonials include companies such as Amazon, Whitbread, OC Tanner, PHA Group, Highfield Professional Solutions, Globexpert Fundraising, The Silicon Review, UK Data House and The Gift Club. These clients mention aspects such as the timely delivery of gift cards, the management of recurring orders and the ability to adapt to changing needs, including the addition of at-home experiences during the pandemic.

Resources and materials for businesses

The company makes resources available to interested parties, such as whitepapers, a corporate brochure and a press room. It also offers the possibility to get in touch via a form to receive advice on reward programmes tailored to each company's size and budget.

Offices and locations

UK Office: Stamford House, Boston Drive, Bourne End, Buckinghamshire, SL8 5YS, UK · Phone: 0330 111 3030 · Email: info@virginincentives.co.uk

USA Office: Virgin Gifts Inc, 228 Park Ave S, PMB 45957, New York, New York 10003-1502