Lounge

Lounge, neighbourhood cafés and bars in the UK

Lounge is a British chain of neighbourhood cafés and bars operating under the "home-from-home" concept: spaces designed for eating, drinking and meeting friends in a relaxed atmosphere. Its offering ranges from brunch and morning coffee to evening cocktails, with a menu available all day.

The company presents itself as "the UK's favourite café bars" and maintains a walk-in policy for groups of up to six people, although larger groups can be managed through the group bookings section. The brand operates multiple locations across the UK and continues to expand with new openings.

A menu designed for all day

Lounge's food offering is built around a seasonal menu, with an autumn/winter edition that includes hot dishes, new drinks and desserts. Highlights include toasties — such as cheese and bacon, French Dip or tuna — the Twisted Chicken Club Sandwich, burgers such as the Smokehouse Stack Burger and tacos such as the Brisket Birria Tacos. The menu includes specific menus for children, for coeliacs and for vegans, as well as options for dogs.

The coffee service plays a significant role in the offering, with drinks ranging from infusions to lattes. The company also offers the possibility of ordering for collection through the Click & Collect service.

Weekly promotions and activities

Lounge organises various initiatives and offers throughout the week:

• Lunchtime Deal: Monday to Friday, from 12:00 to 17:00, allows you to combine a mug of soup with half a Grilled Cheese Toastie at a special price.
• Cheeky Mondays: on Mondays from 17:00, when ordering any burger, main course or salad, you receive a 175 ml glass of house wine, a pint of Cruzcampo, a soft drink up to 330 ml or a dessert.
• Tapas Tuesdays: on Tuesdays from 17:00, with more than 450 board combinations available; when ordering three tapas, you receive one of the same options as on Mondays.
• Lounge Cocktail Club: every day from 17:00 until closing, with two identical cocktails at a special price or four to share between two people. The selection includes classics such as Lounge On The Beach and Passion Fruit Martini, spritzes such as Aperol and wild berry, and own versions such as Pink Cloud or its interpretation of the Bloody Mary.

Community, pets and regular customers

The company pays attention to the community dimension of its venues. Dogs are welcome in most establishments — with the exception of those located in shopping centres, which apply different rules — and there is a programme called The Muttley Crew for those who wish to register their pets. The Lounge Canine Code establishes rules of conduct, such as keeping dogs on a lead and off the furniture.

Another initiative aimed at regular customers is the Lounge Passport, a programme that allows you to collect unique stickers from each venue and earn rewards. The company also has a book club, Coffee & Crime Book Club, developed in collaboration with publisher Simon & Schuster, which proposes a crime or thriller novel each month and offers the chance to win copies.

Local menus and unique spaces

Some venues in Bristol, Wales and the South West of England offer exclusive menus with locally produced spirits under the "A Taste of..." concept. The company emphasises that each establishment has its own design, with distinctive features that accompany the dining experience.

Expansion and new openings

Lounge maintains a steady pace of openings. The site announced the inauguration of Sereno Lounge in Sherborne, on Cheap Street, in the town centre. Likewise, the calendar of upcoming openings included Orco Lounge in Thornton Cleveleys (7 October), Debrito Lounge in Northwich (10 October), Varo Lounge in Sunderland (28 October), Remo Lounge in Durham (2 November), Volo Lounge in Farnborough (25 November) and Fosforo Lounge in Stretford (28 November).

Additional services and bookings

In addition to the daily service, the company offers private hire options, such as The Caraboo Room at Ritorno Lounge, and hotel stays linked to Albero Lounge. It also has gift vouchers and a newsletter for customers.