Ibérica de Patatas Selectas, S.L.
A family-run Madrid company founded in 1947 that packs and distributes table potatoes, handling more than 300 tons a day at Mercamadrid.
About Ibérica de Patatas Selectas, S.L.
Potato Packing and Distribution
Ibérica de Patatas Selectas, S.L. is a family-owned company founded in Madrid in 1947. It packs, markets, and distributes table potatoes. The company describes itself as Spain’s leading table-potato marketer and says it handles more than 300 tons a day.
Facilities and Capacity
Its facilities are at Mercamadrid, Spain’s largest fresh-food logistics hub. The operation covers 10,000 square meters and includes automated processes, modern packing lines, climate-controlled storage, and vacuum-packing technology for fourth-range produce, an area in which the company says it was a pioneer.
Products
- Standard and specialty potatoes for frying, boiling, roasting, red potatoes, and side dishes
- Patatas de Nuestro Cura
- Patatas Gourmet
- Especial Castiza
- Patata Nueva de Málaga
- Patata Sensación
- Agria, La Perla–Voyager, and Princesa Amandine
- Peeled and cut fourth-range potatoes
- Peeled and cut onions
Quality and Certifications
The company says it directly monitors potato quality from growing through sale, including seed research and development, crop monitoring, packing, and distribution. Its ISO 9001 certification applies only to the logistics warehouse at Mercamadrid, lower platform, parcel B4, in Madrid.
European Agricultural Funding
The company received support from the European Agricultural Fund for Rural Development (EAFRD) for two projects: installing a new potato-washing line and improving food safety at Mercamadrid parcel B-32 (project 03/2022), with a €249,923 grant co-financed at 53%; and implementing production-improvement software and an ERP system at the potato facility on parcel B4 (project ATR1-11-2024), with a €28,210 grant co-financed at 23%.
Customers
Customers range from small retailers to large distribution chains.
Contact
- Logistics warehouse: Carretera Villaverde-Vallécas, km 3.8, Mercamadrid, lower platform, parcel B4. Phones: +34 91 785 4312 and +34 91 785 44 95. Email: ibericadepatatas@ibericadepatatas.es.
- Sales counter, Hall B: Mercamadrid, counters 41–43. Phone: +34 91 737 85 13. Email: naveb@ibericadepatatas.es.
- Sales counter, Hall I: Mercamadrid, counters 34–41. Phone: +34 91 785 13 58. Email: navei@ibericadepatatas.es.
Table potatoes and fresh-cut produce