Tu Otro Yo

Strategic photography in Madrid

Tu Otro Yo is a Madrid-based strategic photography studio specializing in image direction and portraits for professionals with a high public profile. Its approach is designed to build a client's visual presence over time, rather than focus on one-off sessions.

Services

• Art-directed portraits: images shaped around the client's identity, career stage, and goals, photographed in settings that support their public presence. Projects range from essential portraits to more developed visual productions.
• Public appearances: ongoing photo and video coverage of appearances and key moments, with each image adapted to its context and platform.

Clients

The studio's portfolio includes executives and professionals from companies such as Google, Oracle, SAP, Danosa Group, Baobab Soluciones, and Internations.org, as well as journalists, actors, and photographers.

Founder

Ignacio Pared founded Tu Otro Yo after more than 30 years in technology. Music and photography have been constants throughout his career.

Studio and contact

The studio is near Madrid's Azca financial and business district, at Calle de Palencia 50, 28020 Madrid. Contact: hola@tuotroyo.es or WhatsApp at +34 679 131 788. Tu Otro Yo is also on Instagram, LinkedIn, and Facebook. Downloadable portfolios are available for agencies and individual clients.