Framearq

What Framearq does

Framearq applies virtual reality to new-home marketing. Its main service converts sales plans for a residential development into a custom Meta Quest 3 application, allowing developers and sales teams to walk buyers through homes before construction is complete.

The company positions itself as a Spanish proptech specialist rather than a general virtual-reality or game studio; its work is directed specifically at new residential sales.

How the service works

A project begins with sales plans in DWG or CAD, Revit, IFC or PDF format, plus the specifications or sales packet when available. Framearq uses those documents to model the project in 3D and build a custom virtual-reality application.

A sales representative can join a buyer inside the experience through a second headset, guide the tour and answer questions in real time. The application can also switch flooring, wall treatments, kitchen finishes and other materials to present different combinations.

Meta Quest 3 is the principal format. An optional tablet or PC version can support tabletop presentations, trade shows and shorter meetings.

Timing and terms

• Typical delivery is stated as four to six weeks after documents are received and the proposal is approved.
• A project-specific estimate is advertised within 24 hours.
• The service includes an agreed schedule, training, customization and extra functions, revisions and follow-up.
• Small adjustments such as material tones or isolated details are generally described as part of the included review, while structural changes are quoted and approved separately.
• Framearq does not sell headsets but offers guidance on selecting, purchasing and initially configuring Meta Quest 3 units.

Results reported by the company

Framearq says recent projects cut roughly in half the number of buyer visits needed before a sale, accelerated decisions and improved sales-team efficiency. It also reports that all surveyed clients recommend the virtual tour and gives its service an average 9.6-out-of-10 rating. These are company-reported results without sample sizes in the source profile.

The website also cites its own buyer survey: 82% found the information received insufficient for a purchase decision, 75% struggled to understand a future home from plans, models, renderings or video alone, and eight in 10 said a virtual tour helped them decide faster. The methodology and sample should be reviewed before applying those figures to another development.

Contact

Email: contacto@framearq.es. The source displayed the incomplete phone number “+34 663 81 27,” so email or the official site should be used to request a current number. Framearq also maintains LinkedIn, Instagram and YouTube profiles.

A proposal can define the source files, homes and finish options modeled, visual quality, devices, guided multiuser functions, review rounds, delivery date, training, hosting or updates, intellectual-property rights and final price.