Back to Eco

Textiles designed for a circular economy

Back to Eco is a Barcelona company focused on sustainability in the textile industry and the circular economy. Environmental educator Núria Nubiola and biologist Montse Bayén founded it in 2016. Its work brings together environmental education, repair, reuse, and textile waste recycling. From 2017, it operated a store and workshop in central Barcelona where used jeans were turned into aprons, bags, and backpacks; in 2018, it began repairing customers' clothing.

Services and activities

• Workshops, classes, and talks on textile circularity and sustainable fashion.
• Consulting on circular textile systems and processes.
• Collection and management of textile waste for conversion into new yarns and fabrics.
• Repair and remanufacturing of clothing, especially post-consumer jeans.
• Design and production of circular promotional products for companies.
• Co-creation and community participation projects, including Back To Eco LAB, launched in 2023.

Track record

The company reports more than eight years of textile recycling experience. It has turned more than 30 metric tons of textile waste into new materials and put more than 25,000 products into circulation. More than 150 companies have used its services. In 2018, it received Catalonia's Ecodisseny Award for Infinit Denim and a Barcelona City Council award for the city's most sustainable retailer. In 2021, it began working with Levi's to recycle jeans collected at its stores into promotional products and decor, and to host workshops in those stores. Infinit Denim, launched in 2020, was its line of circular yarns, fabrics, and clothing.

Team and approach

The team brings together expertise in fashion, design, and environmental science. Since 2025, the company has developed two educational projects to introduce different audiences to textile circularity through design, collaboration, and creative repair. Part of its work has been funded through the European Union's Kit Digital program.

Contact

Phone: +34 692 044 015. Email: info@backtoeco.com. Website: www.backtoeco.com. Social media: Instagram (@backtoeco), Facebook (Infinitdenim), and WhatsApp (+34 650 814 627).