Coupert

Coupert, shopping assistant with coupons and cashback

Coupert is a free digital tool that works as an online shopping assistant. It presents itself as an AI-powered system that automatically applies discount coupons, manages cashback, and compares prices across different stores. The parent company is COUPERT PTE.LTD., based in Singapore, and its operation extends to international markets.

How it works and stages of use

The tool is installed as an extension in Chrome, Safari, Firefox, and Edge browsers, or as a mobile app for Android and iOS. Once active, it acts at three moments in the purchase process: while the user browses product pages, when adding items to the cart, and at checkout. At each stage, it shows available coupons, cashback options, and alternative prices at other retailers.

The system includes a price comparison feature that automatically checks other stores to detect if a lower price exists. It also offers price tracking with real-time alerts and historical trend graphs, so the user can receive notifications when the price of a product of interest drops.

Max-Savings Guarantee and cashback

Coupert automatically applies the coupons it considers most advantageous at checkout. The company backs this feature with a guarantee called Max-Savings Guarantee™, which according to its description covers the user if discounts are not applied. In the rewards section, the platform prioritizes faster cashback cycles than usual in the industry, with the goal that pending balances are not held for months.

Coverage and usage data

The company claims a base of over 8 million users and coverage of 200,000 stores. According to the figures it publishes, it adds 90,000 new codes per day and its users save an average of $600 annually. The breakdown offered on the website attributes $180.12 annually per user to coupons, $86.92 to cashback, and $333.74 to price comparison.

Company evolution

Coupert was founded in 2017 by a group of online shoppers looking for a faster way to find valid discounts. In 2018 it expanded to 35 international markets. In 2020 it partnered with Microsoft for the Edge Shopping extension. In 2021 it reached over one million weekly active users and launched its Safari extension. In 2023 it surpassed 8 million weekly active users, introduced Coupert Pure, and was recognized as one of the top Chrome extensions. In 2025 it is listed as part of Chrome's favorites.

Business model and transparency

The platform is free to use and is funded through affiliate programs. The company states that it may receive a commission when a user purchases through its outbound links, and includes the eBay Partner Network among its affiliates. This information is detailed in its disclosure policy.

Recognition and media presence

Coupert's product philosophy and technology have been mentioned by international media such as Reuters, Forbes, and The Guardian, according to the company itself. The company also maintains a guarantee policy for coupons not found and offers a rewards program for users who submit coupons.